Singapore – Multi-channel advertising platform StackAdapt has announced the appointment of Ryan Nelsen as chief marketing officer.
In his role at StackAdapt, Nelsen will lead a world-class team and take responsibility for all aspects of marketing, including product marketing, brand growth, digital strategies, communications, public relations, experiential marketing, and design.
Nelsen brings 17 years of strategic marketing expertise and leadership to his role in support of StackAdapt’s mission and remarkable client and company growth. His impressive leadership journey spans four key posts, including strategic marketing leadership roles at both Qualtrics and MX.
At Qualtrics, he served in product marketing, ABM, field marketing, and enterprise marketing. While there, he was instrumental in launching the Qualtrics Customer Experience business, which quickly became the fastest-growing product line and contributed to the company’s first $1 Billion US in revenue. In his role as executive vice president of marketing for MX, Nelsen built a world-class team and led all aspects of marketing and brand, including product marketing, demand, communications, field marketing, and creative.
Nelsen’s move comes at a time when StackAdapt is experiencing rapid global expansion and its recognition as a leader in AI and machine learning within the advertising industry. His role will be crucial in leveraging this momentum, positioning Nelsen perfectly to further innovate and scale the company’s global impact, competing against established tech giants.
Speaking on his own appointment, Nelsen said, “StackAdapt is setting the pace in AI-powered advertising technology. I’ve been incredibly impressed with the team, the technology, and the value StackAdapt is delivering to clients and brands. With a perfect product-market fit and our unmatched speed of innovation, I’m excited to build as we serve the best agencies and brands around the world.”
Meanwhile, Vitaly Pecherskiy, co-founder and CEO of StackAdapt, said, “We are excited to add Ryan to our leadership team as we continue to deliver on massive client demand around the world and scale StackAdapt. He is a proven winner with the strategic experience and record of success we need to further round out our executive team and hit our growth goals.”
