Singapore – Global communications agency Redhill has launched its Redhill Lancers Programme, which aims to help with the growth of high-potential, early-stage companies that recognise the importance of public relations and marketing.
Through the program, Redhill will be providing 360-degree communications support to early and growth-stage startups to help them raise investor capital, network with strategic partners, and create sustainable businesses.
The agency will also make strategic investments in companies that focus on solving real-world problems and those with significant growth potential.
Ten selected startups will be given access to Redhill’s full suite of PR and marketing services including communications strategy, media relations, social media, video production, web development, content and research, design and branding, digital marketing, crisis communications, government affairs, and event management.
Applicants are now invited to share proposals and will be evaluated for their investment, business strategy, and growth potential.
Speaking on the programme’s inspiration, Jacob Puthenparambil, CEO of Redhill, said, “Many early-stage Startups focus a lot on their product and customers that they tend to overlook the communications aspect of the business. For customers and investors to trust them they need to have some level of credibility, and this is where PR plays a pivotal role in helping Startups build their brands and reputations to boost awareness, build credibility, and attract key stakeholders.”
He added, “Through the Redhill Lancers programme, our aim is to help nurture high-potential early-stage companies to navigate their growth journeys and to scale up quickly and sustainably through access to our global partner ecosystem and advisory from Redhill’s executive leadership.”
Redhill also previously launched its metaverse offering in collaboration with US-based enterprise metaverse platform Pixel Canvas.