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MARKETECH APAC’s second edition of ‘What’s NEXT in Marketing’ conference in Malaysia to highlight future marketing trends

by Aliza Carmona

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September 3, 2024

Malaysia – Malaysia, celebrated for its rich cultural diversity and dynamic economic growth, is emerging as a key player in Southeast Asia’s innovation landscape. As the country continues to embrace digital transformation, its marketing sector is poised to evolve rapidly, offering exciting opportunities for both local and global brands.

As AI, omnichannel marketing, customer experience, data analytics, consumer insights, influencer marketing, and digital advertising landscape reshape the market, brands in Malaysia are increasingly focused on hyper-targeted, customer-centric campaigns that drive engagement and foster lasting brand loyalty. As businesses adapt to the digital age, marketers face the challenge of embracing the next wave of trends and strategies that will redefine the marketing landscape.

Coming to Malaysia on 3 and 4 December 2024, at the Sheraton Petaling Jaya, MARKETECH APAC’s ‘What’s NEXT in Marketing: Malaysia 2024’ conference is set to equip marketers and brands with the tools and insights needed to future-proof their marketing strategies.

Building on the success of last year’s event, What’s NEXT in Marketing: Malaysia 2024 conference will once again bring together marketers and industry leaders from across the country to exchange knowledge, share expertise, and spark meaningful conversations about the future of marketing in Malaysia. With a dynamic lineup of keynote presentations, panel discussions, fireside chats, and networking sessions, this event offers marketers the opportunity to expand their networks, elevate their campaigns, and drive success in the ever-evolving Malaysian market.

Some of the industry leaders that will headline the conference are: 

  • Andrea Chuang, Campaign Marketing Head at AirAsia MOVE
  • Huey Ying Leong, Head of Marketing at Burger King
  • Callista Fernandez, Marketing Director for Oral Care at Colgate-Palmolive
  • Asnawi Jufrie, VP and GM of Southeast Asia at SleekFlow 
  • Jason Yong, CEO and Founder of Unicom Marketing
  • Alyaa Ramlan, Head of Social at Unifi
  • and many more to be announced!

To learn how to be part of this conference, click HERE for further details.

For sponsorship opportunities, please contact Joven Barceñas at [email protected].

For speaking opportunities, contact Jean Cabico at [email protected]; and for registrations, reach out to Hans Policarpio at [email protected].

Related Tags Conference What's NEXT in Marketing 2024 What's NEXT in Marketing: Malaysia 2024
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