Singapore – After helping steer PubMatic’s marketing organisation through a period of rapid expansion, Emily Yri has left the adtech company after nearly seven years.
Yri, who most recently served as Vice President of International Marketing, announced her departure in a LinkedIn post, saying she was taking time to consider her next career move after building and leading both the company’s APAC marketing team and, later, its international marketing organisation.
“It’s taken me a while to write this post, because honestly, [it’s] been a hard one to write,” said Yri. “After nearly seven years, I’ve left PubMatic, and feelings are mixed to say the least – [it’s] been an incredible ride and one I’m sad to get off, but excited for what comes next.”
Beyond her departure, Yri reflected on the teams she helped establish across the region and internationally, thanking colleagues for their support over the years.
“I had the privilege of building and leading both the APAC Marketing Team and latterly the International Marketing team – an amazing, hardworking group who made the hard days easier and the good days brilliant,” said Yri. “I am so proud of what we built together, and I’m going to miss working with you enormously.”
She also credited her Manager, Johanna Bauman, for her leadership throughout her tenure.
“I could not have asked for a better manager,” said Yri. “I try to model myself on how you lead. Thank you for the trust you gave me and the team – and for always having our backs.”
The departure closes a chapter that spanned a significant period in PubMatic’s growth. Yri joined the company before its initial public offering, when its business was centred largely on desktop display supply-side technology.
“I joined PubMatic pre-IPO, when it was primarily a desktop display SSP; I leave it an agentic AI advertising platform at the forefront of CTV, mobile and commerce media – and I’m immensely grateful to Rajeev Goel, Mukul Kumar and Amar Goel for the opportunity to be part of that journey,” said Yri.
The move comes as artificial intelligence continues to reshape the digital advertising market across Asia-Pacific, with platforms investing heavily in automation, connected TV, retail media, and commerce advertising as competition intensifies.
For now, Yri said she is taking time before deciding on her next role.
“For now, I’m taking a bit of time to think through what’s next – weighing up a few different paths,” said Yri. “One thing I am sure of: there’s never been a more exciting time to be part of our industry, and I’m looking forward to the next chapter.”
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