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Category: Technology

Temenos-Salesforce
Temenos announces availability of Infinity Digital for Salesforce for enhanced customer engagement
Posted on January 27, 2022
by Teddy Cambosa
This solution integrates Salesforce Financial Services Cloud with Temenos’ digital banking platform, giving customer-facing teams in banks a holistic view of their customers.
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Zyllem-Philippines-Expansion
Zyllem expands to PH to meet growing demand for e-commerce logistics
Posted on January 26, 2022
by Teddy Cambosa
Zyllem counts Zuellig Pharma, Metro Drug Inc, Airspeed, and Suy Sing as key clients in the Philippines.
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Livewire-Fischer-and-Johnston
Gametech Livewire announces new senior leaders
Posted on January 26, 2022
by Jean Cabico
Livewire's new senior leaders, Adam Fischer and Chris Johnston, will help in delivering gametech solutions for marketers.
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Sisense-Data-Analytics
About 92% of product decision makers say data, analytics critical to business success
Posted on January 24, 2022
by Teddy Cambosa
According to Sisense, 86% say that offering data and analytics to customers plays a critical role in not only the satisfaction but also in building loyal customers.
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OSF Digital and Datarati
OSF Digital acquires Salesforce partner Datarati
Posted on January 24, 2022
by Carlo Sarabia
The acquisition is part of OSF Digital's global strategy to scale locally and regionally throughout different markets.
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IAB-New-Zealand
IAB NZ’s pDOOH steering committee agree on new industry benchmark impression
Posted on January 24, 2022
by Teddy Cambosa
IAB New Zealand aims to use this new benchmark in a bid to be utilized for country-based DOOH suppliers activating inventory programmatically.
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Purebaby-Cheetah-Digital
Purebaby partners with Cheetah Digital to strengthen customer journey and loyalty
Posted on January 24, 2022
by MARKETECH APAC
In July 2018, Purebaby turned to Cheetah Digital, sat down and mapped out an entire customer journey to decide at exactly which touchpoints the retailer wished to interact with their customers. 
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First-Party Data
To drive optimal CX, businesses must leverage data strategies, first-party data
Posted on January 24, 2022
by Teddy Cambosa
According to data from Epsilon, over 60% of surveyed brands suffer from incomplete customer profiles relating to gaps in first-party data held on customers.
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Yogesh-Sehgal-Index-Exchange
Index Exchange to expand in SG, appoints Yogesh Sehgal as APAC platform partnerships director
Posted on January 21, 2022
by Teddy Cambosa
Yogesh Sehgal will be Index Exchange's first employee in Singapore, and he comes from Magnite.
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How data helps unlock new business revenue streams
How data helps unlock new business revenue streams
Posted on January 20, 2022
by MARKETECH APAC
How have organisations used data analytics to defeat adversity and generate revenue?
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