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Category: Technology

kellogg's,-twba\-eleven-sydney-launches-vr-experience-set-'inside-the-human-gut'
Kellogg's, TWBA\ Eleven Sydney launches VR experience set 'inside the human gut'
Posted on April 27, 2022
by Teddy Cambosa
Kellogg’s new virtual reality gaming experience ‘set inside the human gut’ teaches Australians the importance of fibre in maintaining a healthy gut.
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Around 40% of AU leaders admit to skill gap in data, analytics in organisation
Around 40% of AU leaders admit to skill gap in data, analytics in organisation
Posted on April 26, 2022
by Teddy Cambosa
According to the research from Arktic Fox and Michael Page, 55% of marketing leaders don’t feel they and their teams have a strong understanding of Australian privacy principles.
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Programmatic DOOH player Lemma launches independent SSP for DOOH
Programmatic DOOH player Lemma launches independent SSP for DOOH
Posted on April 25, 2022
by Teddy Cambosa
Lemma SSP will also provide 3rd party validation through standard DSP integration with the likes of MediaMath and Yahoo.
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TMIV-and-OpenText
Insurance brand TMIV taps OpenText to scale client comm strategy
Posted on April 25, 2022
by Kathleen Murata
Tokio Marine Insurance Vietnam will be leveraging OpenText Exstream and accelerating the creation of policy documents by 40%.
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NexMind launches NexWriter
NexMind launches new AI-powered content generation software NexWriter
Posted on April 22, 2022
by Kathleen Murata
It is for in-house marketing executives and digital marketing consultants looking to generate content for clients.
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InMoment, inQuba offers journey-first approach to CX improvement
InMoment, inQuba offers journey-first approach to CX improvement 
Posted on April 22, 2022
by Teddy Cambosa
The InMoment and inQuba partnership enables CX practitioners to understand why customers stall or quit a transaction across channels.
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Z-Energy-MBM-and-LUMO-Digital-Outdoor
Z Energy launches first HTML DOOH with MBM, LUMO
Posted on April 21, 2022
by Kathleen Murata
The partnership will see the HTML creative displaying a live daily tally of EV vehicles that have driven passed each digital billboard.
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ADA unveils strategic partnership with CDP Treasure Data
ADA unveils strategic partnership with CDP Treasure Data
Posted on April 21, 2022
by MARKETECH APAC
The partnership will be helping enterprises enhance and personalise customer experience to improve the customer journey and manage data gaps.
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DocuSign-Kartik-Krishnamurthy
DocuSign names Kartik Krishnamurthy as new area VP for Asia
Posted on April 21, 2022
by Kathleen Murata
Kartik Krishnamurthy will be bolstering DocuSign's sustainable revenue growth across key markets within Asia.
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FIS-and-Microsoft
FIS’ modern banking platform now available on Microsoft Azure Cloud Platform in Thailand
Posted on April 20, 2022
by Kathleen Murata
The new offering by FIS and Microsoft is available to financial institutions in Thailand, the United Kingdom, and New Zealand.
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