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Category: Marketing

Chatime showcases its vibrant and youthful spirit in latest brand refresh
Chatime showcases its vibrant and youthful spirit in latest brand refresh
Posted on May 16, 2024
by Brandon Yulolo
The brand refresh aims to capture the vibrant, youthful spirit of the company and appeals to Gen Z around the world–seeking opportunities to create and celebrate in their everyday lives.
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VML Alfred Wong
Alfred Wong appointed as chief creative officer of VML Hong Kong
Posted on May 16, 2024
by MARKETECH APAC
VML has appointed Alfred Wong as chief creative officer of VML Hong Kong. He has started his post and will report to Maggie Wong, CEO of VML Hong Kong.
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FINN Partners
FINN Partners announces two key promotions for Asia-Pacific division 
Posted on May 16, 2024
by MARKETECH APAC
FINN Partners, a global integrated marketing and communications agency, has promoted Annouchka Behrmann, a former senior partner, to managing partner, Hong Kong. Meanwhile, Cathy Feliciano-Chon will take on a new job as managing partner, strategic development, Asia Pacific, after her former position...
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Uber to acquire foodpanda delivery business in Taiwan for US$950m
Uber to acquire foodpanda delivery business in Taiwan for US$950m
Posted on May 16, 2024
by Teddy Cambosa
Until closing, Delivery Hero is dedicated to continue operating foodpanda Taiwan as before, offering the best possible service for its customers and vendors. In the period following closing, foodpanda’s local consumers, merchants, and delivery partners will be transitioned to Uber Eats.
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MARKETECH-PHOTOS
Initiative expands presence in APAC with key senior hires
Posted on May 16, 2024
by Aliza Carmona
Initiative, the Fame and Flow agency within IPG Mediabrands, has announced the appointment of three new senior client-facing roles, with Hatty Wetzki as the regional client business director, Lucy Jacobsen as the group client director, and Sheena Deutscher as senior communications design director.
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Pepsodent
Pepsodent launches 'Behind Every Smile of Indonesia' campaign to emphasise transformational potential of a smile
Posted on May 15, 2024
by MARKETECH APAC
The campaign highlights authentic portrayals of Indonesians' tenacity and fortitude, especially during the COVID-19 outbreak and difficult economic times. These tales demonstrate how smiles, which are a symbol of oral health, can bring people together to overcome challenges and share happiness. 
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STB-Gusto
Singapore Tourism Board selects Gusto Collective as PR and digital consultancy partner in China
Posted on May 15, 2024
by Aliza Carmona
The Singapore Tourism Board (STB) has appointed luxury and brand technology solutions firm Gusto Collective as its public relations, digital, and social consultancy partner for the China market.
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Nannette LaFond-Dufour
Nannette LaFond-Dufour named as new chief impact officer of Publicis Groupe 
Posted on May 15, 2024
by MARKETECH APAC
In this newly created global role, LaFond-Dufour will be in charge of all of the group's ESG commitments, including Publicis' ambitious SBTi-approved climate targets and concrete action plans for diversity, equality, and inclusion. She will also be in charge of major initiatives, including Working with...
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Jackie They appointed as general manager of The Dubs Singapore
Jackie They appointed as general manager of The Dubs Singapore
Posted on May 15, 2024
by Teddy Cambosa
She brings a wealth of experience to The Dubs, having previously served as the senior vice president of digital marketing at Citi, content solutions consultant at LinkedIn and head of content at advertising agency BBDO.
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StackAdapt welcomes Ryan Nelsen as chief marketing officer
StackAdapt welcomes Ryan Nelsen as chief marketing officer
Posted on May 15, 2024
by Brandon Yulolo
In his role at StackAdapt, Nelsen will lead a world-class team and take responsibility for all aspects of marketing, including product marketing, brand growth, digital strategies, communications, public relations, experiential marketing, and design.
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