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Category: Marketing

DOT, Mang Inasal team up to promote gastronomy tourism in PH
DOT, Mang Inasal team up to promote gastronomy tourism in PH
Posted on September 26, 2024
by Teddy Cambosa
Each guest shared their love for the distinct flavours of Mang Inasal, highlighting how its signature dishes have become an essential part of their joyful travels around the Philippines.
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Want to rediscover real milk’s benefits? Even Popeye’s up for it in new Anchor campaign with TBWA\NZ
Want to rediscover real milk’s benefits? Even Popeye’s up for it in new Anchor campaign with TBWA\NZ
Posted on September 26, 2024
by Fatima Baduria
New Zealand – Dairy brand Anchor has launched a campaign with TBWA\New Zealand to remind consumers of the health benefits of drinking real milk. The campaign, titled “Real Milk. Real Good,” aims to elevate milk as a daily beverage over plant-based alternatives. The dairy industry in New Zealand...
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Viu launches interactive campus tour in PH, to highlight diverse range of Asian entertainment
Viu launches interactive campus tour in PH, to highlight diverse range of Asian entertainment
Posted on September 26, 2024
by Teddy Cambosa
Said on-campus experience aims to bring Viu’s popular titles to students at Manila’s top universities, as well as enhance students' daily routines by offering engaging experiences that introduce them to Viu’s diverse range of Asian entertainment. 
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tourism fiji havas
Tourism Fiji promotes responsible litter disposal in new initiative with Havas Host
Posted on September 26, 2024
by Aliza Carmona
Tourism Fiji has teamed up with Havas Host to introduce a new cleanup initiative aimed at encouraging Fijians and visitors to reduce litter across the islands by responsibly disposing of waste, even in the absence of public bins.
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ampverse pulse launch
Ampverse Group unveils full-service marketing agency for gaming, ‘Ampverse Pulse’
Posted on September 26, 2024
by Aliza Carmona
Ampverse Group has launched ‘Ampverse Pulse,’ a full-service next-gen marketing agency designed to transform brand engagement with the booming gaming and entertainment communities in Southeast Asia, India, and MENA.
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PUMA celebrates Southeast Asia runners in latest film campaign with GOVT Singapore
PUMA celebrates everyday runners in latest regional campaign with GOVT Singapore
Posted on September 26, 2024
by Fatima Baduria
Singapore – PUMA Southeast Asia has launched a new campaign celebrating everyday runners. The campaign, titled ‘See The Run Like We Do,’ aims to inspire every runner to embrace their own unique journeys. With the rise of runners in Southeast Asia, PUMA highlights their challenges, including extreme humidity...
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lion-nz-phd-media-agency
Lion NZ chooses PHD Aotearoa as new media agency partner
Posted on September 26, 2024
by Aliza Carmona
After a rigorous and highly competitive review process, Lion New Zealand has appointed PHD Aotearoa as its new media agency partner, tasking the agency with driving media strategy and enhancing brand impact across its diverse portfolio of alcoholic beverage brands.
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Agency Leadership Decoded: Monks’ Munas van Boonstra on upholding transformational leadership
Agency Leadership Decoded: Monks’ Munas van Boonstra on upholding transformational leadership
Posted on September 26, 2024
by Teddy Cambosa
For our latest Agency Leadership Decoded series, MARKETECH APAC recently caught up exclusively with Munas van Boonstra, managing director for Southeast Asia at Monks to better understand her leadership style, and what advice she imparts to other agency leaders amidst an ever-changing industry landsc...
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the-desk-break-asics
Brian Cox urges office workers to take desk breaks in ASICS’ new mental health campaign
Posted on September 25, 2024
by Aliza Carmona
ASICS has unveiled a new campaign featuring actor Brian Cox, warning of the mental health risks posed by uninterrupted desk work and urging employees to take a #deskbreak to boost their well-being through movement.
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FC Barcelona pays tribute to deaf community with Barça Anthem performed in sign language 
FC Barcelona pays tribute to deaf community with Barça Anthem performed in sign language
Posted on September 25, 2024
by Fatima Baduria
Barcelona, Spain – Football club FC Barcelona pays tribute to the deaf community through a performance of the Barça anthem in sign language during a match. The game at the Estadi Olímpic Lluís Companys served as a platform to celebrate International Week of the Deaf and International Sign Language Day. ...
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