Category: Global
Bidstack, an in-game advertising and video game monetisation platform, and Venatus, a publisher monetisation and advertising platform for gaming and entertainment, have signed an exclusive commercial partnership to leverage both companies global presence and expertise in video game advertising and m...
International furniture producer La-Z-Boy has selected experience improvement (XI) solutions provider InMoment’s omnichannel listening XI platform to further drive customer loyalty and satisfaction.
Storyblok will launch a US entity in January 2024 to continue supporting the explosive growth in the market. The company will also create a dedicated UK entity to establish its local presence later in 2024.
All content will be approved by the brands – IPG Mediabrands clients – before being utilised by the AI pilot platforms. The first phase of the platform will completed by the third quarter this year.
The partnership is expected to expand SPARC Group's distribution of Forever 21, adding value and variety for SHEIN's extensive customer base.
The collaboration will enable GroupM and its agencies to leverage SeenThis’ expertise and proprietary technology to manage and minimize carbon emissions from creative delivery while improving the performance of display advertising campaigns.
Marking Nadal’s first ever collaboration with a digital company, Infosys and his coaching team are developing an AI-powered match analysis tool with real time availability to simultaneously track insights from his live matches, when he is back on tour, along with historical data from his earlier mat...
The acquisition advances the power of community for Yahoo Finance and accelerates the brand’s strategy to deliver unparalleled retail investing resources, solutions and experiences to investors of all skill sets and levels.
Working in conjunction with SeeHer, Comscore created a new way for brands and advertisers to understand the significance of gender equality for their target audiences from their behavior, interests, and attitudes by embedding gender equality attributes in the Comscore Plan Metrix Suite.
The Bazaarvoice and Zendesk integration enables users to build a user generated content program that efficiently responds to customer reviews and questions at scale while delivering support as well.
Most Recent Articles
Subscribe Now
