Category: Global
USA – Omnicom Public Relations has unveiled a new international leadership structure, appointing Joanne Wong as CEO of OPR APAC, Hugh Taggart as CEO of OPR EMEA, and Greg Power as CEO of OPR Canada. The new regional leadership structure is aimed at providing more integrated support to clients across...
United Kingdom – JLR has appointed WPP as its global growth partner, bringing together WPP’s creative talent, AI capabilities, data and technology with JLR’s in-house marketing teams worldwide to drive its modern luxury brand portfolio forward. The partnership brings Range Rover, Defender, Discovery...
The board game adapts the traditional Monopoly format by incorporating elements of the Formula 1 season calendar and race-day competition.
The expansion builds on IAS’s existing partnership with Meta. In 2024, the company selected IAS as the first provider to develop an independent optimisation solution for its platforms
According to TrafficGuard, the launch follows a surge in SME adoption of its services over the past year. The company reported that its self-serve customer base has grown to more than 10,000 accounts, driven by increasing demand for ad-fraud protection solutions.
France – Publicis Groupe has entered into an agreement to acquire LiveRamp in a $2.2 billion all-cash deal, expanding its addressable market and prompting an upward revision of its 2027–2028 financial targets. The deal values LiveRamp at a total enterprise value of $2.2 billion and strengthens Publicis...
Singapore – Netflix has announced a significant global expansion of its advertising business, confirming that its ad-supported subscription tier will launch in 15 additional countries by 2027. The expansion includes markets across Europe, Asia, and South America, specifically targeting Austria, Belgium,...
According to Insider One, the acquisition is intended to strengthen its data infrastructure and expand its capabilities for autonomous customer engagement at enterprise scale.
![[Collaboration] Bearman x VETRESKA](https://marketech-apac.com/wp-content/uploads/2026/05/Collaboration-Bearman-x-VETRESKA.jpg)
Singapore – VETRESKA has partnered with Ollie Bearman for the 2026 Formula 1 season, naming the British driver its official luxury pet accessories partner as the brand expands its global lifestyle ambitions. The partnership marks the brand’s first entry into Formula 1 sponsorships, with the brand’s logo...
The company said the appointment reflects increased investment in international market development as FlareFlow expands its vertical-first entertainment strategy.
