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Category: East Asia

Kerstel-Lee-Mediabrands-Content-Studio-China-Head
IPG Mediabrands appoints Kestrel Lee as head of MBCS China
Posted on September 16, 2021
by Teddy Cambosa
Lee, who now serves as the head of Mediabrands Content Studio in China, has over 20 years of experience in the industry.
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League-of-Legends-China-Superunion-Campaign
League of Legends marks decade anniversary in China with new campaign
Posted on September 15, 2021
by Teddy Cambosa
The campaign, made by Superunion, marks a decade of presence of League of Legends in China.
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TBWA\Hong Kong’s new commerce offering to help elevate brands on HKTVMall
TBWA\Hong Kong’s new commerce offering to help elevate brands on HKTVMall
Posted on September 14, 2021
by MARKETECH APAC
The TBWA\Commerce offering will center around e-retail, specifically on HKTVMall, Hong Kong’s online shopping platform. 
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BMW Convenience Store
BMW China’s new ‘The Convenience Store’ seeks to make buying car as easy as buying sneakers
Posted on September 9, 2021
by Jean Cabico
‘The Convenience Store’ by BMW China integrates popular culture, technology, and service with a brand-led approach.
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SEO HDcourse
HDcourse launches free online SEO courses for SMEs
Posted on September 8, 2021
by Jean Cabico
HDcourse is an online learning platform that offers courses that cover SEO, WordPress, email marketing, and digital marketing.
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Nantou City South Gate
China’s Nantou City undergoes brand transformation to boost presence in GBA
Posted on August 26, 2021
by Jean Cabico
Nantou City, the ancient city of Xin’an located in Shenzhen, strives to be the melting pot of design, culture, and creative industries.
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ITB-China-Trip.com-Travel-Service-Partner
ITB China appoints Trip.com as official travel service partner for this year’s hybrid event
Posted on August 23, 2021
by Teddy Cambosa
Trip.com will participate in ITB China's upcoming travel-related events as travel restrictions globally are easing.
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SEEK-JobKorea-Recruitment-Marketplace-Investment
SEEK invests US$48m in South Korea's job portal JobKorea
Posted on August 20, 2021
by Teddy Cambosa
Through the investment SEEK effectively gets 10% stake of the JobKorea operations, and entailing its CEO to the board of directors.
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Love-Bonito-Hong-Kong-Tram-Promotion
Fashion brand Love, Bonito takes over HK trams to celebrate new local online experience
Posted on August 19, 2021
by Teddy Cambosa
Love Bonito ads will grace Hong Kong trams as part of the promotion of their new local-based site.
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Wunderman-Thompson-China-Senior-Appointments
Wunderman Thompson China appoints new CCO, CSO to strengthen agency offerings
Posted on August 17, 2021
by Teddy Cambosa
The appointments by Wunderman Thompson in China will help strengthen in the agency's creative and strategical sense.
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