Category: East Asia
The campaign by HSBC for PayMe is a modern twist of the red envelope tradition in CNY--only more modern and gamified.
Powered by Innity, the new custom platform enables LINE Today’s advertisers to set up orders, manage campaigns, and build their creatives.
The funding by HIKKY was made possible through the aid of MEDIA DO, where their partnership will involve promoting content.
This AI-powered campaign by Lay's Taiwan gives the spirit of CNY fortunes a more modern--and a more delicious approach.
RENOSY notes in its report that there are more younger people in Japan who are talking more about investment.
The new appointments made by Ashbury are made as the firm has reinstated and signed new clients in Hong Kong recently.
KPMG notes that banking in Hong Kong should be focused as well on being more digital-centric.
The acquisition of NEAT seeks to expand Rapyd's global capabilities, equipping small and medium businesses with more advanced tools.
It veers away from CNY campaign stereotypes of heavy-hearted emotional family reunions by bringing a lighthearted smile to the audience.
The 'Go Goal Day' campaign by HSBC Hong Kong and Wunderman Thompson seeks to empower Hongkongers to pursue their dreams.
