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Category: APAC

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SnapLogic appoints former Salesforce president Tony Owens to board of directors
Posted on May 12, 2023
by MARKETECH APAC
Owens was the former president at Salesforce and senior executive at Oracle and has over 20 years of experience building and managing global sales operations.
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Flash Coffee’s US$50m funding to aid in company’s APAC footprint expansion
Flash Coffee’s US$50m funding to aid in company’s APAC footprint expansion
Posted on May 12, 2023
by Teddy Cambosa
Flash Coffee aims to double down its current expansion in Singapore, Indonesia, Thailand, Hong Kong and South Korea, as well keeping updated on their own technology and product innovation.
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MARKETECH APAC convenes industry leaders in webinar to unravel conversational marketing best practices
MARKETECH APAC convenes industry leaders in webinar to unravel conversational marketing best practices
Posted on May 9, 2023
by MARKETECH APAC
To kick off MessageBird and MARKETECH APAC’s webinar series, Connecting the CX Dots in 2023, the said first leg of the industry event put the spotlight on conversational marketing.
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Dentsu’s creative division in APAC names Dan Paris as chief growth and product officer
Dentsu’s creative division in APAC names Dan Paris as chief growth and product officer
Posted on May 8, 2023
by MARKETECH APAC
In this new leadership role, Paris will focus on driving growth with regional clients and bringing new ‘Modern Creative’ products to market across APAC.
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Outbrain unveils new senior leadership roster
Outbrain unveils new senior leadership roster
Posted on May 8, 2023
by MARKETECH APAC
Recommendation platform for the open web, Outbrain, has announced key promotions with the goal to scale its global operations.
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What’s NEXT Interview: HKJC’s Chirag Desai on evolving the digital experience journey: ‘Start small, dream big’
What’s NEXT Interview: HKJC’s Chirag Desai on evolving the digital experience journey: ‘Start small, dream big’
Posted on May 8, 2023
by Teddy Cambosa
In an interview with MARKETECH APAC, HKJC's Chirag Desai notes that their digital changes correspond to the ever-changing preferences and wants of their customers.
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Marketers, is perfectionism holding you back? Set yourself free with first-party data
Marketers, is perfectionism holding you back? Set yourself free with first-party data
Posted on May 5, 2023
by MARKETECH APAC
At the recent MARKETECH APAC’s What’s NEXT 2023: Marketing in Asia Pacific conference, industry leaders from Amperity and Arktic Fox addressed the challenges marketers are facing in today's digital landscape.
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Amrita de la Peña named Outbrain’s new managing director for APAC
Amrita de la Peña named Outbrain’s new managing director for APAC
Posted on May 4, 2023
by Teddy Cambosa
She brings with her over 25 years of experience in the digital marketing, media and advertising space.
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Adtech iion enhances self-serve gaming ad platform immersiion, appoints new CCO
Adtech iion enhances self-serve gaming ad platform immersiion, appoints new CCO
Posted on May 3, 2023
by MARKETECH APAC
The platform has been purpose-built for gaming, which enables advertisers and marketers to target inventory down to the ad-unit level.
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Azerion launches new performance division in APAC
Azerion launches new performance division in APAC
Posted on May 3, 2023
by MARKETECH APAC
With a strong heritage in high-impact, gaming, video, and audio advertising, Performance by Azerion establishes the platform as an end-to-end solution for clients. 
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