Sydney, Australia – Canva partners with OTIS as its exclusive global music and sound provider, cementing a collaboration that began in 2023.
Over the past two years, the creative collective has shaped Canva’s sonic identity, scoring five major brand campaigns and producing music for live events.
“Music brings the emotion and energy that makes campaigns memorable, and OTIS does this brilliantly. With this partnership, people won’t just see our brand—they’ll feel it,” said Cat Van Der Werff, executive creative director at Canva.
The new agreement makes OTIS responsible for all future campaigns, starting with Put Imagination To Work—a celebration of everyday work heroes whose creativity comes alive through Canva’s tools.
Each story is paired with a unique soundtrack, designed to capture the moment imagination sparks into action.
Camille Yaptinchay, executive producer at OTIS, said: “We’re truly grateful to have built such a meaningful relationship with the talented teams at Canva. It’s a dream to work with clients who value music and sound as vital to their brand.”
By securing OTIS as its sole music partner, Canva strengthens its global brand presence, uniting sound and visuals to create campaigns that resonate with audiences worldwide
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