BBDO Guerrero promotes three creatives to group creative director roles

Manila, Philippines  — BBDO Guerrero has promoted Nikki Sunga, Andi Olbés, and Emman Carandang to the role of group creative director, recognising their creative output and leadership within the agency.

Sunga has built her career at BBDO Guerrero, working on campaigns for major brands, with her work recognised both locally and internationally. She is also an alumna of Cannes Lions’ ‘See It Be It’ programme, which focuses on gender equality in the creative industry. In the Philippines, she was appointed director of Social and PR for the Creative Guild of the Philippines under the 4As in 2024 and has been involved in mentoring and industry initiatives. She is currently undertaking a Creative MBA programme with Cannes Lions.

On the other hand, Olbés brings more than 10 years of experience in creative leadership and storytelling. As a former Cannes Young Lion and Spikes Asia Young Spikes representative, she has led work for clients including the Department of Tourism, MARS, and PepsiCo. 

At BBDO Guerrero, she currently oversees creative for brands such as BPI, Ayala Land Premier, Chowking, Doña Elena, Lay’s, and Mountain Dew. Moreover, Carandang has spent more than a decade with BBDO Guerrero and previously held the position of Head of Art. 

Commenting on the promotions, David Guerrero, creative chairman and chief creative officer of BBDO Guerrero, said, “Nikki, Andi, and Emman have proven themselves to be exceptional creative leaders. Their work has helped shape not just our agency, but the wider creative community. Their new roles are a recognition of their passion, their craft, and the culture of excellence they continue to build.”

Francine Kahn-Gonzalez, chief executive officer at BBDO Guerrero, also commented,  “Our people have always been the core of BBDO Guerrero’s success. Nikki, Andi, and Emman have not only delivered outstanding creative work but have also shaped the culture that allows great ideas to thrive. Their promotions reflect not only their creative achievements but also the agency’s commitment to developing future-ready leaders who balance creativity with strategic vision.”