The advertising landscape in the Asia-Pacific region is marked by rapid growth, immense diversity, and ongoing digital transformation. With some of the world’s most mobile-first and socially engaged consumers, APAC has become a hub for innovation across digital, social, ecommerce, and experiential marketing.
Brands are investing heavily in omnichannel approaches as online and offline behaviours continue to blur, while emerging markets drive much of the region’s momentum through expanding internet access and rising consumer spending. At the same time, cultural and regulatory differences across countries create a complex environment that requires tailored strategies rather than one-size-fits-all solutions.
Recognising the need to highlight the ever-evolving creativity and innovation in advertising across the region, MARKETECH APAC’s inaugural Advertising Awards Asia 2026 has unveiled its first roster of jury, which is comprised of seasoned professionals who will evaluate entries across various categories, bringing their expertise to recognise outstanding achievements in the advertising field.
The first wave of juries announced are as follows:
- Shaun Tay, Co-owner & Chief Executive Officer at FCB SHOUT
- Angie Tijam-Tohid, Executive Creative Director at Havas Ortega
- Pat Law, Founder at GOODSTUPH
- Ngai Yuen Low, Managing Director at AEON360
- Lucas Levy, Senior Director of Marketing, SEA at Mondelez International
- Neil Trinidad, Chief Marketing Officer at GCash
- Rebecca Ang Lee, Chief Marketing Officer at MSIG Asia
- Magda Wolder, Innovation Marketing Director at the LEGO Group
- Hong Dan Nguyen, Marketing Director at Mead Johnson Nutrition
- Helen McRae, CEO at WPP Media SE Asia, Pakistan, S Africa, Taiwan at WPP Media
- Diana Boo, Chief Marketing Officer at Boost Holdings
- Bea Atienza, Marketing Director, IBE at Colgate-Palmolive
- Karin Zulkarnaen, Chief Customer & Marketing Officer at Prudential Indonesia
- Isabel Falco, Chief Digital and Marketing Officer at L’Oreal Indonesia
- Yasushi Arikawa, Chief Creative Officer at Ogilvy Japan
- Rajit Gupta, Vice President & Creative Head Mumbai at Cheil Worldwide
- Farha Naz Zaman, Chief Marketing Officer at Grameenphone Ltd.
- Philip Chau, Regional Director, Marketing Performance & Operations, Asia at Sun Life
- Nonthaporn Ketmanee, Senior Creative Director at Publicis Groupe Hong Kong
The Advertising Awards Asia 2026 has 46 categories which celebrate groundbreaking campaigns, dynamic agencies, visionary organisations, industry leaders, and high-performing teams. Moreover these categories aim to recognise the innovators and trailblazers shaping the future of marketing across the Asia-Pacific region. Key dates for the event are as follows:
- Entries Deadline: 9 January 2026
- Judging Period: 19-30 January 2026
- Finalists Announcement: 6 February 2026
- Awards/Gala Night: April 2026
The judging criteria for the awards are as follows:
- Creative Campaigns Categories
- Objective (20%)
- Creative Strategy (25%)
- Execution (25%)
- Results (30%)
- Adtech Categories
- Objective (20%)
- Adtech Strategy (25%)
- Execution (25%)
- Results (30%)
- Platforms Categories
- Objective (20%)
- Platform Usage Category (25%)
- Execution (25%)
- Results (30%)
- Industry Leaders Categories
- Business Contributions (40%)
- Leadership (40%)
- Industry Influence (20%)
- Teams Categories
- Team Culture (35%)
- Creative Innovation (35%)
- Team Performance (30%)
Learn more about the Advertising Awards Asia Pacific 2026 by checking out the landing page HERE.
