Singapore – Food and grocery delivery platform foodpanda has launched its latest ‘Meal For One’ initiative, offering curated set menus designed for solo diners at lower prices.
With Meal For One, customers can now order single-person meals on the foodpanda app without a minimum order value and enjoy lower delivery fees, making it easier and more affordable to order food for one.
The feature is currently available in seven markets in Asia, namely Singapore, Malaysia, Hong Kong, Bangladesh, the Philippines, Cambodia, and Myanmar.
With close to 20,000 restaurants offering Meal For One menu options, this initiative will be reinforced and rolled out across the region in the coming months.
Additionally, the order process has been streamlined for minimum fuss and maximum convenience. Customers can access the Meal For One menu through a dedicated category on the app homepage, ensuring they can quickly find their desired items.
Furthermore, they can easily customise their drinks and sides with simple add-ons, reducing choice paralysis and simplifying meal decisions.
Talking about this initiative, Luc Andreani, chief operating officer at foodpanda, said, “More people in Asia are moving to urban areas and living alone for work. Meal For One is perfect for these solo diners, allowing them to order exactly what they need, without a minimum delivery order value.”
“It also caters to their busy lifestyles via curated and affordable set menus, reducing choice overload often experienced when browsing on food delivery apps,” he added.
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