Tag: Foodpanda

Hong Kong – British food delivery platform Deliveroo is exiting the Hong Kong market after serving Hongkongers for over nine years. In a recent disclosure, Deliveroo has confirmed the market exit, and is selling several of its corporate assets to rival platform foodpanda, while the rest of the assets will be closed.

Deliveroo Hong Kong has nominated liquidators to manage the closure of the Hong Kong business and the remainder of its assets in the most efficient way possible. In a report from SCMP, Deliveroo has nominated Cosimo Borrelli and Kroll’s Jocelyn Chi to manage the closure of its business locally.

The platform noted that in 2024, Hong Kong represented 5% of Group GTV and had a 5 percentage point negative impact on International GTV growth.

“There are several dynamics specific to the Hong Kong market which led the Board to consider strategic options and, given the Group’s commitment to disciplined capital allocation, determine that it would not serve shareholders’ best interests to continue to operate in Hong Kong,” the company said in a press statement.

Meanwhile, Eric French, chief operating officer at Deliveroo, commented, “We want to thank all our employees, consumers, riders and restaurant and grocery partners who have been involved in our operations in Hong Kong. We have been proud to serve so many people such amazing food over the past nine years.”

Deliveroo Hong Kong will remain live up until April 7 this year.

Meanwhile, Delivery Hero, foodpanda’s parent company, has confirmed that it is acquiring select assets from Deliveroo. 

Following this, Deliveroo customers and couriers in Hong Kong will be redirected, and certain vendors will be onboarded to the foodpanda platform. This will expand foodpanda’s offering, providing customers with access to a broader selection of restaurants and grocery businesses, including some previously only available on the Deliveroo platform. Vendors will also benefit from access to a larger customer base.

“Delivery Hero’s decision to further invest in Hong Kong reflects its commitment to maintain a sustainable delivery ecosystem that provides the best value for its foodpanda customers, couriers, and business partners,” the parent company said.

Competition in the food delivery space in APAC continues to be demanding, with Uber recently showing interest to buy foodpanda’s Taiwan business for $950m, only to be blocked by the country’s competition watchdog. On another note, there were several media reports as well that Grab is reportedly acquiring rival Indonesian platform GoTo, to which the latter has denied.

Singapore – foodpanda in Singapore has recently announced the appointment of Bhavani Shankar Mishra as its new managing director. Formerly the senior director of operations at foodpanda, Bhavani will oversee all aspects of foodpanda Singapore’s operations in his new capacity. 

Moreover, he will lead the company’s commitment to innovation and service excellence, ensuring customers continue to have access to diverse choices and services at competitive prices.

Bhavani holds eight years of regional leadership experience at foodpanda, driving large-scale business transformation across APAC. Since joining in 2018 as part of the logistics team in Thailand, he has played a key role in optimising operations, enhancing customer experience and implementing solutions to improve efficiency. In addition to his tenure at foodpanda, he held prior roles at multinational corporations in tech.

He also held logistics and operations roles in foodpanda since 2018 where he took care of fleet management, warehouse operations, and customer satisfaction in Thailand and various APAC markets. He also has over a decade of experience working in multinational corporations like Amazon and ABB.

With extensive experience leading team teams across all 11 markets, Bhavani is well-positioned to guide foodpanda Singapore’s efforts to enhance customer experience, strengthen support for merchants and delivery partners, and boost industry competitiveness.

Speaking on his new role, Bhavani said, “foodpanda is more than just a delivery platform, it’s a service that is part of everyday life in Singapore. As we navigate changing consumer behaviors, a dynamic market, and evolving technologies, my focus is on enhancing the consumer experience on the platform through greater convenience, accessibility and reliability. I look forward to steering foodpanda’s continued growth and driving exceptional experience for all in our delivery ecosystem.”

Kuala Lumpur, Malaysia – Funding Societies has expanded its partnership with foodpanda to introduce tailored financing opportunities for Bumiputera merchants in Malaysia.

Under this initiative, foodpanda merchants who meet the eligibility criteria can access financing of up to MYR100k (US$22,207). The program offers an attractive annual interest rate of 2% and a flexible repayment period of up to 24 months.

This exclusive financing program is designed to provide local entrepreneurs with the resources needed to expand their businesses in a challenging economic landscape. The partnership builds on the success of previous initiatives, which have supported 500 foodpanda merchants, and aims to further boost growth for underserved micro and small businesses within the foodpanda ecosystem.

By offering reduced financing costs and much-needed capital, the initiative seeks to enhance cash flow and level the playing field for Bumiputera entrepreneurs, empowering them to scale their operations and thrive in the competitive market.

Chai Kien Poon, country head at Funding Societies Malaysia, said, “To support these businesses, particularly MSMEs, access to cash flow is crucialWe are hopeful that this partnership between Funding Societies and foodpanda can better assist and scale underserved, creditworthy small and medium-sized enterprises (SMEs) in this industry.”

Meanwhile, Tan Ming Luk, managing director of foodpanda Malaysia, emphasized the company’s commitment to equipping merchants with the necessary tools and resources to succeed in the current competitive landscape.

“This initiative not only provides access to much-needed capital at an affordable rate but also reinforces our commitment to supporting local entrepreneurs, especially as they prepare for the upcoming festive season. Together, we aim to drive meaningful growth and resilience for our foodpanda merchant community,” he said.

Taiwan – The country’s Fair Trade Commission (FTC) has announced its decision to block the proposed merger between Uber Eats and foodpanda, citing concerns that it would significantly harm competition. 

The government agency had argued that since foodpanda is Uber Eats’ primary competitor, the merger would give Uber Eats unchecked market dominance, potentially leading to higher costs for both consumers and restaurants.

The FTC also emphasised that Uber Eats relies heavily on individual customers and small to medium-sized restaurants for its business. If the merger went through, these groups would have limited alternatives outside the platform, leaving them vulnerable to the company’s increased influence in the food delivery sector.

Taiwan’s Fair Trade Commission (FTC) vice chairman Chen Chi-ming, said, “Post-merger, UberEats would be less constrained by competition, giving it more incentive to raise prices for consumers and even increase commissions for restaurant operators.”

He added, “The disadvantages to market competition from this merger far outweigh its economic benefits,” noting that the merged companies’ market share would exceed 90%.

While the merger promised some advantages, such as improved operational efficiency and cost benefits tied to denser networks, the FTC concluded that these potential gains were far outweighed by the harmful impacts on market competition.

Uber Eats had proposed measures to address the regulator’s concerns, but the FTC dismissed these as short-term fixes that would fail to sustain the existing level of competition in the industry.

It should be recalled that Uber Technologies and Delivery Hero SE have reached an agreement for Uber to acquire Delivery Hero’s foodpanda delivery business in Taiwan for US$950m in cash back in May this year. Delivery Hero SE had also previously confirmed the sale of select foodpanda businesses, albeit the only confirmation they had was for their SEA businesses.

Singapore – The Competition and Consumer Commission of Singapore (CCCS) has issued a warning to foodpanda for its misleading advertisement in a recent advertising campaign for its “Pandapro” subscription service.

According to a note from the CCCS, the Pandapro advertisement promoted ‘Unlimited Free Delivery on All Restaurants’ for the subscription service which ran from 1 July to 30 September 2024. This was displayed across multiple platforms including Foodpanda’s Instagram page, its in-app marketing, billboards and signages at public areas such as bus stops.

Following this, the commission stated that they commenced an investigation following a complaint on the advertisement. According to the complaint, the promotion promised “unlimited free delivery on all restaurants” for Pandapro subscribers. 

For CCCS, given that the ad is without any qualifiers, it could mislead consumers into thinking that Pandapro subscribers would enjoy free delivery on all restaurants available on Foodpanda. In fact, in respect of food delivery fees, Pandapro subscribers only received a $3 discount for all restaurants, or a discount of up to $6 for selected restaurants. 

Contrary to the advertised ‘free delivery on all restaurants, CCCS found that over 40% of food delivery transactions made by Pandapro subscribers on all restaurants over the advertising period required a residual delivery fee to be paid after the discounts were applied.

Alvin Koh, chief executive at CCCS, said, “When a business offers ‘free’ services to entice the consumer to try a service, it is not unreasonable for an average consumer to understand “free” to mean that nothing will be charged. It is crucial that businesses ensure that their claims are accurate. Transparent pricing is crucial for consumers to make informed purchases and to allow all businesses to compete fairly.”

Following this, CCCS has asked foodpanda to provide a full refund of subscription fees to customers who subscribed to Pandapro during the advertising period. It has also asked foodpanda to provide clarification to customers who had subscribed to Pandapro during the advertising period and the public on the terms of the Pandapro subscription.

Lastly, CCCS has asked foodpanda to review its existing and future marketing materials for Pandapro subscription to ensure compliance with Singapore’s fair trading laws.

Kuala Lumpur, Malaysia – Tan Ming Luk, most recently the chief commercial officer at Touch ‘n Go Group, has been named the new managing director of foodpanda Malaysia, which took effect on October 21.

With over a decade of leadership experience in commercial and operational roles across Singapore and Malaysia, he brings with him a wealth of industry knowledge, deep understanding of local markets and consumers, and a proven track record for driving business growth.

During his time at Touch ‘n Go, he oversaw the company’s top line revenue and spearheaded new growth opportunities. Prior to that, he served as the chief of staff and head of LazMall strategy and operations at Lazada and also served as its beauty category battle lead. He was also the previous country head for Malaysia and Singapore at OYO.

Speaking on his new role, he said, “I’m excited to join the company and be part of a platform that has a positive impact on the communities we serve, particularly in the growing gig economy. I look forward to working with the talented teams at foodpanda to deliver value to our customers, partners and the wider ecosystem, while staying true to the company’s mission of empowering local businesses and riders.”

Alcohol, especially beer, has long been deeply intertwined with sporting culture, becoming a staple of the fan experience at games, whether in the stadium, at a sports bar, or during home viewing parties. The tradition of cracking open a cold beer while cheering on a favourite team is an essential part of the atmosphere for many fans, blending social camaraderie with the excitement of competition. 

However, this cultural connection also brings the challenge of balancing the enjoyment of beer with the need for responsible drinking. As fans look to maintain the spirited fun of sporting events, the importance of moderation and mindful consumption becomes crucial to ensure that the enjoyment of the game remains safe and inclusive for everyone.

This was the mindset that popular beer brand Carlsberg had for its ‘#CelebrateResponsibly’ regional campaign in Asia-Pacific. For this year, it has teamed up with three of the region’s biggest e-commerce and delivery platforms–Grab, foodpanda, and Meituan–with the aim to tap the partner brands’ voices and touchpoints to create a culture of responsible drinking.

For our latest Top Story feature, we spoke exclusively to Arindam Varanasi, commercial vice president for Asia at Carlsberg Group to better understand the brand’s message of promoting responsible drinking beyond its own verticals, and giving advice on how similar brands can roll out advocacy campaigns like this.

A manifestation of ‘ZERO Irresponsible Drinking’

For Arindam, this campaign not only reflects their deep-rooted commitment to promoting responsible drinking habits, but also aligns seamlessly with the Group’s overarching vision of ‘ZERO Irresponsible Drinking’. 

For context, Carlsberg Group’s ‘ZERO Irresponsible Drinking’ entails that by 2030, there would be full responsible drinking messaging through packaging and brand activations, all of their markets run partnerships to support responsible consumption, the availability of alcohol-free brews, and that 35% of their brews globally are low-alcohol or alcohol-free.

“Our regional #CelebrateResponsibly campaign focuses on promoting responsible alcohol consumption directly to consumers. By highlighting the importance of celebrating responsibly, the campaign aims to use direct-to-consumer touchpoints to educate and encourage mindful drinking habits for all occasions. Our mission is to make a tangible impact by promoting a sense of responsibility and mindfulness around alcohol consumption,” he said.

Given the nature of the group’s aim to promote this brand vision, it only made sense for them to tap the region’s biggest q-commerce players to roll out this message.

“Through the strategic partnerships with the three leading e-commerce apps in this campaign, we are moving closer to achieving this goal by encouraging consumers to Celebrate Responsibly. The campaign serves as a practical manifestation of Carlsberg’s broader brand vision, reinforcing our commitment to social responsibility by promoting moderation, safety and mindfulness across our product portfolio,” he added.

Arindam also highlighted that through the partnership with these platforms, they were able to to leverage the extensive ecosystem and hyper-local insights unique to these partners, particularly in Carlsberg’s APAC markets.

“Notably, these platforms have a significant presence in the region, with a strong overlap in consumer base with Carlsberg’s portfolio brands, ensuring that our campaign resonates with a diverse audience,” he said.

He further stated, “By leveraging the digital capabilities of these platforms through in-app activations and public engagement events that are integral to our campaign strategy, we aim to significantly extend our reach. We want to connect with a wider range of consumers across Asia and inspire them to celebrate responsibly, fostering a culture of mindful drinking.”

How #CelebrateResponsibly rolled out in APAC

The #CelebrateResponsibly campaign was launched earlier this quarter, right at the beginning of the football season, to leverage social gatherings and reinforce Carlsberg’s position as the official beer sponsor of Liverpool Football Club (LFC), a partnership that has been ongoing since 1992, to drive the campaign’s message.

For Grab’s activation, they launched in-app activations with Grab in key Southeast Asian markets, including Singapore, Cambodia, and Myanmar, to encourage football fans to prioritise safety and choose responsible alcohol consumption. 

“This was done by offering consumers discounted GrabCar rides to well-known Carlsberg outlets and attractive offers on GrabMart to have their favourite beverages from the Carlsberg portfolio delivered to their doorsteps,” Arindam explained.

Meanwhile, for their stint with foodpanda, they launched an online sampling campaign where consumers can redeem alcohol-free beer on pandamart, foodpanda’s online grocery store.

“To underline Carlsberg’s commitment to providing alcohol-free and low-alcohol alternatives, we also worked with foodpanda in Singapore and Hong Kong to leverage driver engagement activities, offering the refreshing 0.0% alcohol-free Carlsberg to delivery partners and engaging with this audience group to further promote responsible behaviour,” he said.

Carlsberg also provided over 400 driver bags for foodpanda partners featuring non-profit advertisements to educate consumers about this important initiative.

Over at Meituan in China, they further extended our reach through our public event engagement called ‘The Meituan District’. Said initiative, in which Carlsberg worked closely with destination governments, local districts and merchants, attracted over 30,000 visitors over three days. 

“Over the three days, around 7,000 people entered the event area and 1,000 interacted with the pop-up, receiving free beer samples and learning more about responsible drinking habits,” he said.

Aside from these partnerships, Carlsberg also engaged in outdoor activations for this initiative, including over 4,000 taxis displaying “Responsible Drinking” stickers on their cars and back windows in Myanmar, as well as in Singapore where they wrapped 80 taxis with messages about their 0.0 SKUs for a 1.5-month period. Moreover, they also facilitated in-car sampling of their 0.0 beverage, encouraging consumers to drink responsibly. 

He also stated that the launch of the #CelebrateResponsibly campaign in Cambodia will be marked by an officiating event attended and supported by government officials. 

“This highlights how Carlsberg as an industry player is committed to working together with all stakeholders, including governments, to foster safer drinking experiences,” he said.

Advocacy is about authenticity and brand value alignment

For Arindam, successful advocacy campaigns always require a strategic approach that prioritises authenticity and alignment with someone’s brand values, something that Carlsberg Group aims to align with their ‘ZERO Irresponsible Drinking’ vision for ‘#ResponsibleDrinking’.

“It’s vital to ensure that your message resonates with your audience and reflects a genuine commitment to the cause you’re advocating and follow up with actions in delivering the message with the appropriate reach,” he said.

Moreover, he also highlighted the importance of working with partners who share similar values, which can then greatly increase the impact of your campaign. 

“By partnering with brands that align with your advocacy goals, you can not only extend the reach of your message, but also tap into their network and insights to enhance the effectiveness of your campaign,” he added.

In this campaign’s specific example, them partnering with Grab, foodpanda and Meituan has been instrumental in advancing Carlsberg’ mission considerably to promote ‘ZERO Irresponsible Drinking’ across the various APAC markets in which the brand operates.

He also states that while advocating responsibility is paramount, it’s equally important as well to design initiatives within the campaign that inspire actionable change.

“Encouraging consumers to translate advocacy messages into tangible changes in behaviour is key to achieving real impact and fostering a culture of responsible decision-making. By empowering individuals to take concrete actions in line with campaign objectives, brands can catalyse meaningful change and contribute to a more responsible and sustainable society,” he concluded.

Singapore – Unlimited free deliveries, anyone? Food and grocery delivery platform, foodpanda, has launched its biggest giveaway campaign yet, shaking up Singapore’s “most boring” neighbourhood, Yew Tee, with free pandapro subscriptions and unlimited deliveries.

Dubbed a neighbourhood with “nothing to do,” foodpanda set out to challenge this misguided perception of Yew Tee by introducing a campaign that would highlight the area’s vibrant local eateries and hidden restaurant gems.

To delve deeper into this campaign, MARKETECH APAC spoke exclusively with Darryl Chua, marketing director of foodpanda Singapore, to discuss its execution, its social impact, and the strategic choice behind launching a hyperlocal marketing initiative.

Celebrating the hidden potential of local communities

As a nation of close-knit communities, foodpanda understands that Singaporeans hold strong opinions about their food and neighbourhoods. Through this campaign, foodpanda aims to celebrate Singapore’s diverse locales by shining a spotlight on lesser-known areas like Yew Tee.

Given the online labelling of Yew Tee as ‘boring’, foodpanda saw an opportunity to bring some excitement to the neighbourhood and celebrate Yew Tee in a way that only the food and grocery delivery platform can: empowering all 53,000 residents to brag about their area’s best eats with unlimited free deliveries to their doorstep.

“We’ve always been about delivering convenience and affordability to customers. Following the refresh of our pandapro subscription program, we wanted to excite our customers like never before with foodpanda’s biggest giveaway to date,” Chua shared. 

In this hyperlocal campaign, foodpanda distributed door-to-door flyers to 250 homes and letterbox flyers to the rest of Yew Tee, ensuring every resident could benefit from the offer. To redeem their free month of pandapro perks, residents simply enter the unique redemption code provided on the flyers delivered to their door or letterbox.

“With this campaign, we wanted to celebrate Singapore’s unique locales by spotlighting a lesser-known area,” Chua explained. “Targeting a specific neighbourhood as opposed to executing a broader, nationwide campaign allowed us to do more in terms of activation.” 

Engaging communities and creating FOMO 

foodpanda’s hyperlocal campaign went beyond just delivering free subscriptions. Participants were asked to comment on foodpanda’s Instagram post with the name of their neighbourhood, gathering likes from friends and neighbours to win pandapro subscriptions for their block.

This aspect of the campaign generated remarkable engagement, with over 1,700 comments, a reach of 2 million, and the highest participation to date—amassing more than 5,900 likes and 3,000 shares.

According to Chua, they wanted to play on the allure of people wanting what they don’t have, playing into the powerful emotion of FOMO, or fear of missing out. 

“By distributing free pandapro subscriptions to just one neighbourhood, we wanted to create a sense of FOMO. This allowed us to involve the rest of Singapore as part of the campaign by creating a contest in which participants could win pandapro subscriptions for their neighbourhood as well,” Chua expressed. 

Chua acknowledged that they aimed for a playful tone in this campaign but emphasised that they were very mindful of its reception. “Every piece of content and phrasing was carefully crafted to ensure our celebration of Yew Tee was communicated exactly as intended,” he explained.

Building on success to deliver the next chapter 

While the primary goal of the campaign was to offer value to residents, the initiative also had a broader community impact. 

“Through this campaign, we wanted to make a lasting impact on our customers by providing meaningful value,” says Chua. “Good food brings joy, and as a food delivery platform, we want to enhance that joy by delivering our customers’ favourite meals at wallet-friendly prices.”

By encouraging Yew Tee residents to explore local eateries and hidden food gems, foodpanda not only boosted excitement within the community but also drove business to its merchant partners in the area. With more residents ordering from Yew Tee-based vendors, the campaign helped support the local economy while fostering a sense of community pride.

Furthermore, following the success of the Instagram contest, where a resident of Simei garnered an impressive 1,302 likes on their comment, the next pandapro giveaway was secured for their block. Simei residents will soon enjoy complimentary pandapro subscriptions, bringing the same level of excitement and engagement to yet another community.

“We started this campaign to celebrate the vast flavours that make each Singaporean neighbourhood unique. Over the past few weeks, we have seen our nation’s overwhelming pride in both their food and their community,” Chua enthused. “We hear your cravings and by popular demand, foodpanda is delivering even more shockingly good deals to our neighbours in the east: Simei.”

Simei residents can redeem a free one-month pandapro subscription from 16 to 23 September via email or geo-targeted messaging in the foodpanda app. Non-subscribers can also use the code during this period, with limited daily redemptions. The subscription offers perks like unlimited $3 off delivery, free delivery from selected restaurants, 10% off all pick-up orders, and exclusive monthly deals on restaurants, pandamart, foodpanda shops, and pandago.

“We know that Singaporeans love great deals and friendly competition. As long as we roll out these campaigns with care, I’m confident we can bring even more excitement to communities across Singapore,” Chua commented. 

With such a well-received campaign under its belt, foodpanda is poised to continue driving hyperlocal engagement and creating memorable experiences for customers. Through targeted campaigns, the brand is redefining the meaning of community engagement, one delivery at a time.

Hong Kong – Carlsberg Asia has announced the launch of its regional responsible drinking campaign, #CelebrateResponsibly, in partnership with three of Asia’s major e commerce platforms – Grab, foodpanda, and Meituan – transforming how consumers enjoy beer. 

This partnership is key to realising the brand’s vision of ZERO Irresponsible Drinking by leveraging Carlsberg’s and its partners’ brand voices and touchpoints to create a culture of responsible drinking. The aim is to discourage consumers from driving under the influence of alcohol and encourage them to make drinking occasions and beer moments safe and enjoyable. 

As the official beer sponsor of Liverpool Football Club (LFC) since 1992, Carlsberg will kick off this campaign during the football season to leverage this significant passion point to invite all drinkers to #CelebrateResponsibly. 

Carlsberg will tap into the extensive ecosystem and hyperlocal insights of these partners who have a strong presence in Carlsberg’s APAC markets, with a significant overlap in consumer bases, to deliver the important message. 

Through a promotional campaign with Grab, Carlsberg hopes to generate awareness of its ‘responsible drinking’ message through digital in-app activations targeting key Southeast Asian markets including Singapore, Cambodia, and Myanmar. Leveraging Grab’s multiple online to offline touchpoints, Carlsberg will encourage football fans across the region to book GrabCar rides to prioritise safety and responsible alcohol consumption. As part of this, consumers can enjoy discounted rides to best-known Carlsberg outlets or enjoy attractive offers on GrabMart to have their favourite Carlsberg beers delivered.

Meanwhile, in Singapore and Hong Kong, Carlsberg Asia and foodpanda will tap on rider engagement activities and offer the refreshing 0.0% alcohol-free Carlsberg to delivery partners. This initiative not only emphasises Carlsberg’s commitment to providing alcohol-free and low-alcohol alternatives but also encourages responsible consumption. Additionally, Carlsberg will introduce an online sampling campaign, allowing consumers to redeem alcohol-free beer on pandamart, foodpanda’s online grocery store. 

Lastly, Carlsberg, in its partnership with Meituan, a tech-driven retail company in China, will further expand its reach and support other existing responsible drinking related efforts that are already being implemented in the country across a wide portfolio of brands. This collaboration will involve working closely with the destination governments, local districts, and merchants, leveraging the various ‘Meituan Districts’ or key high footfall commercial areas, to drive awareness around responsible drinking practices through public engagement events and activations. Carlsberg will also launch a digital activation with Meituan’s food delivery cabinets, where users will have the opportunity to learn about these events by simply scanning a QR code, creating an interactive and convenient experience for consumers. 

Arindam Varanasi, vice president of commercial for Asia at Carlsberg, said, “Carlsberg is delighted to partner with three of Asia’s leading e-commerce apps to deliver quality drinking experiences responsibly. Through these strategic partnerships, we will make Carlsberg’s portfolio of brands easier and safer to access, expanding drinking moments for consumers in key markets across the region by emphasising the importance of celebrating responsibly.”

Singapore – foodpanda has announced its strategic partnership with Cybersource, a Visa Solution, to elevate their customer checkout experience through frictionless payments in more than 10 markets across Asia-Pacific. 

The latest partnership with Cybersource enables foodpanda to elevate their customers’ payment experience through secured payment processing. This includes seamless checkouts without the need for customers to enter their 16-digit credentials when paying for their deliveries. It also removes the hassle of updating their card details on foodpanda’s platform when their card expires or undergoes replacement.

Cybersource, Visa’s agnostic global payment and fraud management platform, is part of Visa Acceptance Solutions. It provides on-demand pre-integrated payments solutions on an open payment platform. This allows platform partners to connect to a robust ecosystem of technological tools to quickly build solutions that can create seamless commercial experiences, help scale businesses, satisfy customers, and future-proof operations.

This partnership aims to reduce the costs and complexities of technical integrations, increase speed to market, and will help to improve foodpanda’s authorisation rate while offloading them from PCI-compliance requirements in multiple markets. 

This will not only help foodpanda deliver commercial and technological benefits, but also allow them to achieve operational simplicity with one consolidated platform to view transaction information across multiple markets. 

Luc Andreani, chief operations officer at foodpanda, said, “We understand the importance of delivering a great experience for our customers which is why we have partnered with Cybersource to leverage on their integrated payment solutions with local acquiring so that our customer checkout journey is intuitive and secure. Their proven security, stability and uptime has allowed us to focus on what matters – which is having our customers’ favourite meals, groceries and parcels delivered straight to their door.” 

Dan Parsons, head of Cybersource for Asia-Pacific at Visa, commented, “As an open payments platform with global reach, our integrations simplify the payment experience by streamlining multiple payment gateways, helping our partners accelerate their business growth. This partnership is just the beginning, and we will look to collaborate in other areas and deliver tailored and secure solutions that can enable further customer growth as well as enhanced customer experience for foodpanda.”