Singapore – Traveloka, a key travel platform serving the Southeast Asia region, has teamed up with the Hong Kong Tourism Board (HKTB) to expand travel experiences in the region. The collaboration comes at a time when Hong Kong’s tourism sector is experiencing a resurgence following the reopening of international borders.
To capitalise on this growing interest in Hong Kong, Traveloka is offering travel deals through its app that encompass flights, hotels, and other travel activities.
Moreover, the collaboration between Traveloka and HKTB aims to strengthen Traveloka’s position as a travel partner in Southeast Asia while promoting Hong Kong as a premier destination for travellers from the region.
Caesar Indra, president at Traveloka, highlighted the significance of this partnership, noting the increasing popularity of Hong Kong among travellers using the platform.
“Hong Kong is among the popular destinations on our platform, with sales of flight tickets to the city almost quadrupling in the fourth quarter of 2023 compared to the same period last year.” He emphasised that the collaboration with HKTB would further promote global destinations and encourage travellers to explore new experiences.”
Meanwhile, Liew Chian Jia, regional director of Southeast Asia at Hong Kong Tourism Board, emphasised the importance of partnering with Traveloka to enhance Hong Kong’s tourism potential. She also expressed aspirations to attract more travellers from Southeast Asia to explore Hong Kong and contribute positively to the aviation and hospitality industries in the region.