Tag: Taiwan
Taiwan – Havas Health Network has launched Havas Health in Taiwan, marking an expansion of the group’s presence in the Asia-Pacific region. The new agency will operate within the Havas Taiwan Village, a model that brings together creative, media, and health capabilities under one framework. The structure...
Taiwan – Tired of your fries getting swiped? McDonald’s Taiwan has rolled out a new campaign featuring ‘Kung Fries’—a tongue-in-cheek martial art designed to help people defend their fries from sneaky fingers. Developed in partnership with Leo Taiwan, the campaign enlisted Kung Fu master Scott Hung,...
Taipei, Taiwan — Potato Corner, the flavoured fries brand from the Philippines, opened its first store in Taiwan. The outlet is in the Uni-President Department Store at Taipei’s Xinyi District, close to major MRT and bus hubs. The brand is part of Shakey’s Pizza Asia Ventures, Inc., one of the...
Compensatory wellness behaviour is becoming the trend in Taiwan, according to a report by Omnicom Media Group (OMG) Taiwan.
Hong Kong – Teads has expanded its attention measurement capabilities to Hong Kong and Taiwan through its Teads Ad Manager (TAM) platform, allowing advertisers in both markets to measure audience engagement across premium publisher environments. The feature, powered by Lumen Research, enables advertisers...
Singapore – Omnicom Media Group agency Hearts & Science has secured two new pharmaceutical clients in Asia, further expanding its presence in the region’s healthcare marketing sector. The agency has been appointed to handle media duties for Hyphens Pharma in Singapore and Allergan in Taiwan,...
Through pop-ups at local festivals and shopping malls, high-energy sports event takeovers and viewing parties, Max transformed everyday spaces and activities into immersive experiences across the region.
Taiwan’s Ministry of Digital Affairs (MODA) has banned the use of DeepSeek’s newly launched AI service from China in the public sector, citing concerns over data privacy and security risks.
The government agency had argued that since foodpanda is Uber Eats' primary competitor, the merger would give Uber Eats unchecked market dominance, potentially leading to higher costs for both consumers and restaurants.
Max made its debut across Southeast Asia, Taiwan and Hong Kong with regional activations across seven markets - Indonesia, Malaysia, Philippines, Singapore and Thailand, as well as Taiwan and Hong Kong.
