Singapore – A report from Carousell reveals that Singaporean users earned the highest in the region this year, averaging S$2,000 from selling secondhand items on the platform.
The report shows that Singaporean users led the region in earnings from selling secondhand items on Carousell, making approximately 70% more than their Hong Kong counterparts and 140% more than users in Malaysia.
As a result, the report found that Singapore’s secondhand furniture transactions helped save 21,970 tonnes of carbon emissions.
In addition, Singapore led the region in generosity, giving away more than 300,000 free items, including popular pieces like sofas and IKEA tables.
The report provided deeper insights into regional user behaviour, highlighting that Singaporeans are most active in selling items at 2pm and shopping at 10pm. Across the region, Carousell’s data indicates that users tend to be most active at night, with peak chat and search activity occurring at 10 p.m.
However, transactions peak in the evenings, with Singapore and Hong Kong users most active at 6pm, while users in Malaysia, the Philippines, and Taiwan prefer to transact at 9pm. Additionally, Singaporeans are most active in creating new listings during the afternoon, with peak selling activity observed at 2pm.
The most popular categories for buying, selling, and searching remain consistent throughout the day: hobbies & toys, women’s fashion, and furniture & home living. Interestingly, cars emerge as the second most-searched category during the late evening hours, between 9 and 11 p.m.
Carousell uncovered another intriguing trend: ‘Chair’ has surged 52 spots to become the second most-searched term, surpassing ‘iPhone.’ Meanwhile, Popmart’s collectible ‘Labubu’ has overtaken “Taylor Swift” to claim fifth place among the platform’s top searches.
Jing Zhi Peh, regional head of goods at Carousell, said, “Our leadership across key markets gives us unparalleled insights into how and what people are buying and selling every day, helping us develop features and programs that drive demand for secondhand goods.”
“As one of the region’s most popular classifieds marketplaces for buying and selling almost anything, Carousell aims to leverage our position to make it easy for anyone to participate in the circular economy and foster a culture of prioritising secondhand to make a meaningful impact on people and the planet,” Peh added.
