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Marketing Southeast Asia
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Singaporean retail brand OH!SOME opens first stores in Malaysia

by Aliza Carmona

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October 2, 2024

Malaysia – OH!SOME, the one-stop retail brand, has officially launched in Malaysia with new stores at AEON Bandar Dato Onn in Johor Bahru and AEON Mall in Taiping.

Originating in Singapore, OH!SOME takes its name from the English word “awesome” and aims to elevate consumers’ shopping experiences by offering high-quality products that promote a happier life.

The newly opened stores in Malaysia showcase the brand’s signature yellow color and a variety of themed elements, promising an immersive shopping experience across more than 1,000 square meters. With over 10,000 trendy lifestyle products on offer, these stores aim to ignite a new shopping trend for consumers in urban areas.

OH!SOME features 15 categories of global products, including beauty, trendy toys, snacks, accessories, and 3C items to meet everyday needs. Disney fans can also find merchandise featuring beloved characters like Donald Duck and Stitch in-store.

Beginning in October, OH!SOME will also roll out new product collections showcasing beloved Pixar characters, including the fluffy villain Lotso, the adorable Alien from Toy Story, the heroic Buzz Lightyear, and the fun-loving Red Panda Mei from Turning Red. Shoppers can look forward to a delightful selection of items, including bags, accessories, cups, and plush toys.

In their official press release, the brand stated, “So far, OH!SOME has opened in two major Malaysian cities, Johor Bahru and Taiping. A new store is expected to open in Kuala Lumpur this December. In the future, OH!SOME plans to expand further across Malaysia and Singapore, bringing even more exciting products and collaborations, ensuring every visit is full of new discoveries.”

OH!SOME has become popular in Indonesia for its diverse, innovative products and immersive shopping experience. The brand is now expanding into more Southeast Asian countries to cultivate a fresh and diverse consumer base in emerging markets.

Related Tags Malaysia Retail OH!SOME store launch
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