Sydney, Australia – OpenX Technologies, a digital advertising services provider has appointed Clay Gill as regional vice president of buyer development in the Asia-Pacific (APAC) region.
As the leader of the region’s buyer development team, Gill is tasked to oversee campaign performance and empower other agencies and brands. The role also requires him to focus on the specific needs of APAC buyers while delivering solutions.
Throughout his 25 years of digital advertising experience, Gill has held senior roles in various companies. Prior to his post at OpenX, Gill worked at IPG Mediabrands as chief data and technology officer. He also served as the chief executive officer of Kinesso Australia and general manager of Australia and New Zealand at The Trade Desk.
“OpenX is at the forefront of innovation and growth, solving some of the most pressing challenges in programmatic buying, from delivering superior results through curation to providing unified, transparent reporting. I’m looking forward to collaborating with this talented team to deliver solutions that drive success for our clients and partners,” Gill said.
Mitchell Greenway, OpenX managing director in APAC, commented, “Clay’s vast experience and deep understanding of the digital ecosystem will be invaluable as we continue to expand our presence in APAC. His leadership in programmatic and data-driven solutions, combined with his passion for innovation, make him the perfect fit to drive our mission of empowering buyers with more control, transparency, and precision in their programmatic strategies.”
OpenX connects publishers to advertisers through its advertising exchange platform. It enables publishers to sell their inventories to publishers, empowering the digital advertising industry.
