Hong Kong – Invest Hong Kong (InvestHK) announced the official opening of popular Japanese doughnut chain Mister Donut’s first store in Hong Kong, marking the brand’s entry into the city as part of its regional expansion strategy.
Located in an art-themed shopping mall in Tsim Sha Tsui, the new store offers a wide selection of popular doughnuts crafted with the same high-quality ingredients as in Japan. Among its offerings is the signature Pon de Ring, beloved locally and internationally for its soft, airy, and chewy texture.
Jimmy Chiang, associate director-general of Investment Promotion, said, “We are happy to see that a famous Japanese food brand has established its foothold in Hong Kong. The city, as a well-known food paradise, is an ideal place for companies to promote their brands to the world. We wish the brand every success in Hong Kong and beyond.”
Duskin Co. Ltd. has brought Mister Donut, part of its food portfolio, into the Hong Kong market through a partnership with local franchisee Dragon Circle Enterprise Limited.
As part of its expansion strategy, Duskin is exploring entry into additional Asian markets while strengthening its presence in existing locations.
Fanny Su, chief executive officer of Dragon Circle Enterprise Limited, expressed that the company sees significant potential for Mister Donut in Hong Kong, driving its decision to introduce the brand to meet local demand.
“Our market research shows that there is a huge potential customer base in Hong Kong. They are so looking forward to the Mister Donut brand coming to Hong Kong. That is why we are bringing the brand to the city. We will open the second shop by the end of this year, and nine in total by 2027,” Su said.
