Singapore – The Infocomm Media Development Authority (IMDA) has announced the launch of new Advanced Digital Solution categories for retail and security industries to empower SMEs to scale faster and grow in a digital economy. The new solutions are Omnichannel Retail Management (OCRM) and Integrated Security Management (ISM).
The pilot will run for one year and equip 100 SMEs with sophisticated digital solutions to deepen their digital capabilities, drive digital transformation, and build business resilience for growth in a digital economy.
The OCRM and ISM are sector-specific integrated solutions which help SMEs unify various business functions, enabling seamless information flow across their operations to better facilitate operations and enable data analytics and insights.
Moreover, the solutions will be assessed for their suitability for SMEs’ adoption before they are scaled up through relevant support such as the Productivity Solutions Grant (PSG). This will enable more SMEs to benefit when the successfully piloted solutions are pre-approved by IMDA for mass adoption.
Leong Der Yao, assistant chief executive for sectoral transformation group at IMDA, said, “As SMEs grow their businesses and intensify their adoption of digital solutions, the need for seamless integration becomes an important consideration. The OCRM and ISM solutions, curated with shortlisted solution partners, are integral to the broader DEB strategy to empower SMEs to embrace integrated digital solutions. By leveraging these integrated solutions, SMEs are able to streamline operations, elevate their capabilities, and remain competitive in today’s rapidly evolving market landscapes.”
The OCRM solution category is launched by IMDA in collaboration with Enterprise Singapore (EnterpriseSG). It helps retailers to deliver a unified customer experience across these customer engagement touchpoints, such as physical retail outlets, e-marketplaces and online channels, while at the same time, enables an integrated operations across their back-end functions, such as inventory management and customer relationship management.
