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FC Barcelona and Spotify strengthen partnership with new deal running to 2030

by Aliza Carmona

-

October 17, 2025

Hong Kong – Spotify will stay on FC Barcelona’s jerseys and keep its name on Camp Nou, as the club extends its sponsorship deal with the streaming platform through 2030.

The renewed agreement covers both the men’s and women’s first-team jerseys as well as the front of the training kits. Spotify will also retain the naming rights to Spotify Camp Nou until 2034, as the stadium—located at the heart of the Espai Barça complex—continues its transformation into a leading sports and entertainment facility.

The extension follows the success of the initial partnership, signed in 2022, which saw collaborations connecting football and music and producing several high-profile fan and artist activations.

In a joint statement, FC Barcelona and Spotify said the renewed deal reflects a shared commitment to explore new ways of engaging fans through football and music experiences. They added that with the reopening of Spotify Camp Nou approaching and a new generation of players emerging, both parties aim to build on their collaboration in the coming years.

Both brands noted that the partnership supports their broader strategy to strengthen global reach and connect with new audiences across key markets.

Related Tags Partnership Spotify FC Barcelona Camp Nou sponsorship deal
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