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Category: Southeast Asia

NEA hands social media remit to FiftyFull for Clean & Green Singapore
NEA hands social media remit to FiftyFull for Clean & Green Singapore
Posted on May 8, 2025
by Fatima Baduria
The National Environment Agency (NEA) has appointed FiftyFull as its social media agency of record for Clean & Green Singapore (CGS).
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validus group fintech nation ID TH fund
Validus Group and Fintech Nation launch US$10m fund to boost SME financing in Thailand, Indonesia
Posted on May 8, 2025
by Aliza Carmona
Indonesia – Validus Group and Fintech Nation, a mission-driven public benefit corporation focused on ecosystem innovation, have launched a US$10 million embedded finance fund (the fund) to expand access to credit for small and medium enterprises (SMEs) in Thailand and Indonesia. Validus and Fintech Nation...
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Sebastian Au (Loreal) Appointment
Sebastian Au on crafting seamless omni-channel, hyper-personalised beauty experiences in new role at L’Oréal Luxe Indonesia
Posted on May 7, 2025
by Aliza Carmona
Indonesia – L’Oréal Luxe Indonesia has appointed Sebastian Au as its new omni-channel marketing director (CMO), with a mission to transform the luxury beauty experience in one of Southeast Asia’s most vibrant and rapidly growing markets. In his role, Sebastian is focused on integrating digital and physical...
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Soft drinks market value rises in Singapore due to health trends: report
Soft drinks market value rises in Singapore due to health trends: report
Posted on May 7, 2025
by Fatima Baduria
The soft drinks market in Singapore has reached a value of SGD 12 billion, according to a report from analytics company Euromonitor International.
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MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
Posted on May 6, 2025
by Fatima Baduria
The Philippine edition of MARKETECH APAC’s inaugural NEXT Awards 2025 has revealed its first jury lineup, comprising marketing industry leaders.
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Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Posted on May 6, 2025
by Teddy Cambosa
Mawarni told MARKETECH APAC that she intends to leverage her various experiences in financial services, tech startups, as well as in data & loyalty marketing to help businesses in their scaling and growth.
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Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Posted on May 6, 2025
by Fatima Baduria
Restaurant chain Bar BQ Plaza has launched its ‘Sad Kama-Chan’ campaign with advertising agency Grey Thailand to spark smiles among its customers.
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PAL inspires future Filipina pilots in ‘Fly With Her’ campaign via BBDO Guerrero
PAL inspires future Filipina pilots in ‘Fly With Her’ campaign via BBDO Guerrero
Posted on May 5, 2025
by Fatima Baduria
Philippine Airlines (PAL) is empowering aspiring Filipina pilots through its latest campaign with creative agency BBDO Guerrero.
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Jollibee Group introduces its ‘JoyMark’ in new corporate identity
Jollibee Group introduces its ‘JoyMark’ in new corporate identity
Posted on May 5, 2025
by Fatima Baduria
Multinational restaurant company Jollibee Group has unveiled its new corporate brand identity, introducing its new ‘JoyMark’ logo.
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LTFRB orders Move It to reduce fleet; threatens jobs of 14,000 riders 
LTFRB orders Move It to reduce fleet; threatens jobs of 14,000 riders 
Posted on May 2, 2025
by Fatima Baduria
Around 14,000 Move It riders are facing the risk of lay-offs after the Land Transportation Franchising and Regulatory Board (LTFRB) ordered the motorcycle taxi company to reduce its fleet.
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