Category: Marketing
Media agency Initiative has announced the promotion of Ryan Haeusler to the newly created role of national head of communications design and Emma Greenhalgh to Sydney head of communications design.
mycar Tyre & Auto has partnered with creative advertising agency TBWA\Sydney and PR agency Eleven to launch a campaign for its newest auto-translate utility that helps car owners understand the language of the cars.
According to the report, Malaysia has the fastest-growing transport and food delivery sector in SEA. The sector grew 16%, boosted by Malaysian commuters’ return to offline activities and the continued preference for food delivery.
Created by Jane Doe Creation, QIC’s campaign kicks off with a ‘Naughty or Nice’ film tackling the age-old question of who’s been naughty and who’s been nice with a playful twist that sees the baton passed to the kids to judge their parents and relatives.
Sandal producer VING has tapped advertising agency GREYnJ UNITED Bangkok for its newest campaign, ‘THE RERUN: A Second Chance to Say Goodbye’, that reimagines the ending of an iconic film in Thailand.
Aiming to be the electric vehicle (EV) leader in Europe by 2025, PEUGEOT has consolidated all its global advertising communications, across Europe, Middle-East-Africa, South America, Mexico and Asia Pacific into Accenture Song.
Global luxury brand Balenciaga has signed a strategic long-term franchise agreement with Reliance Brands Limited (RBL), the retail arm of Reliance Industries Limited, to officially launch its brand in the Indian market.
IPG Mediabrands’s media agency Initiative has announced its recent affiliate agreement with IG Square Pakistan which expands to 14 different countries in the APAC region.
The campaign sparked interest in every community in the pursuit of wealth. The "Billion Heirs" initiative, which promised an opulent 2.4 Billion Baht giveaway, including a Toyota Yaris Car 1.2 Sport and 8 million discount vouchers, ruled billboards, newspapers, television, and online platforms.
Said project is part of the "Chinese Cultural Innovation Global Development Plan," a collaborative effort between MINISO and China's official state news agency Xinhua. This represents both parties' common goal of promoting and advancing Chinese culture, and it is in line with the celebration of the Belt...
