SMCP, Reliance Brand forge alliance to leverage Indian market scene

India – SMCP, a global leader in the accessible luxury market, has recently entered a strategic partnership with Reliance Brand Limited, demonstrating their commitment for expansion in markets, like India, with high growth potential.

In this collaboration, SMCP intends to expand its global presence in the Indian market by appointing RBL as their daughter company, Sandro and Maje’s exclusive distributor. 

Following its strong presence in the market, RBL brings forth established exclusive partnerships across various sectors including Bottega Veneta, Tiffany & CoValentino, Versace, Armani, Boss, Zegna. It has also recently partnered with Balenciaga to launch its brand in the same market. 

As the leading provider of premium to luxury lifestyle brands in India, it has also managed a network of over 900 standalone stores and an equivalent number of concessionaire formats, all bolstered by a distinctive Omni Channel online presence. 

This initiative is set to open its first retail store in 2024.