Category: Marketing
Singapore Tourism Board has released its latest collaborative travel content, cinematic video, and vlog featuring Mark Tuan of the K-Pop boy group GOT7 to promote the country’s iconic tourist attractions.
In his new role, Wang is responsible for leveraging research, data analysis and strategic insight to drive revenue growth, bolster thought leadership initiatives, and foster innovation for FINN and its clients.
VaynerMedia has welcomed Jon Kee as its new head of client partnership for the Asia Pacific region, aiming to strengthen and enhance the agency’s client relationships.
As part of our E-Commerce Marketing Series interviews, we spoke with Emmanuel Cruz, e-commerce lead at Mondelēz Philippines, to learn more about his insights on how e-commerce marketing strategies should be based on consumer behaviour, as well as how e-commerce affects businesses and brands, and the...
Socially-led creative agency, We Are Social Singapore, has bolstered its creative and strategy teams with two new senior hires, Daniel Foo as creative director and Darcy Mitchell as strategy director.
For MARKETECH APAC’s latest Milestone Series, we spoke with Maggie Effendy, associate marketing director - head of marketing for baby and child care (BCC) at Kimberly-Clark Softex Indonesia, to discuss one of her greatest milestones — blending her expertise and decades of experience to push the boundaries...
When asked about her strategies in her new role, she stated that she aims to focus on executing effective communication strategies to position ING as a regional leader in sustainable finance.
The ad, developed in collaboration with partner agency DEPT®, ties DNA testing to the Australian National Rugby League (NRL) fan base and highlights its potential. Ancestry seeks to reveal the origins of the athletes' DNA, along with some traits, by means of captivating social media content and exclusive...
The film delves deeply into several aspects, such as the music featured in the Bentley Record Room, the design features found in Bentley Home, and Bentley Extraordinary Journeys. Through genuine, unusual, and elevated methods, the numerous transitions explore a balance of polarities unique to the brand,...
Sen has a robust background in crafting and executing successful marketing strategies for the world's top brands. His curiosity, passion for people and love for storytelling have driven his numerous successes, positioning him perfectly to hoist Now Comms Asia's strategic capabilities.
