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Category: Main Feature

Inner-State-PH-Tourism
Rebuilding tourism after the pandemic: How the travel industry in PH is crafting its marketing recovery plan
Posted on July 5, 2022
by Jean Cabico
As travel restrictions are now being lifted globally, we have deep dived into the marketing efforts of the Philippine tourism sector.
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Top Story: Home Credit PH’s radio program aims to boost financial literacy of the underserved
Top Story: Home Credit PH’s radio program aims to boost financial literacy of the underserved
Posted on July 1, 2022
by MARKETECH APAC
Home Credit in PH recently launched the 'Payo Para sa Life' radio program for financial literacy – this is our Top Story for the month.
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The exception: Hearing from a Russian global brand in a sea of corporate boycotts
The exception: Hearing from a Russian global brand in a sea of corporate boycotts
Posted on June 27, 2022
by MARKETECH APAC
We've been following the wave of corporate boycotts against Russia since the start of war, but now, we hear out from a Russian ally that continues to do business across the world. Check it out.
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Havas Group - Alberto
Expert Up Close: Alberto Canteli, CEO & Chairman of Havas Group
Posted on June 23, 2022
by MARKETECH APAC
In the interview, Alberto shares his insights on the advertising and PR industry as it comes out of the pandemic, and also lets us in on Havas' plans for the SEA region as it meets the new emerging trends of the marketing landscape today such as the birth of the metaverse.
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MARKETECH APAC to launch webinar this July to discuss transforming marketing intel into actionable insights
MARKETECH APAC to launch webinar this July to discuss transforming marketing intel into actionable insights
Posted on June 21, 2022
by MARKETECH APAC
‘Consumer Insights Power-Up 2022' this July 27 will be gathering marketing leaders in SEA to discuss how brands can effectively translate their marketing intel into smart campaign strategies.
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MA Reels - METAVERSE
MARKETECH APAC Reels: The Metaverse Series
Posted on May 31, 2022
by MARKETECH APAC
Branded as the ‘next dimension of the internet,’ metaverse is a virtual space where people can work, play, shop, socialise, and more.
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Top Story: How airasia ride looks to disrupt e-hailing as it marks regional expansion
Top Story: How airasia ride looks to disrupt e-hailing as it marks regional expansion
Posted on May 27, 2022
by MARKETECH APAC
As airasia ride launches regionally, its Regional CEO Chiew Shan Lim shared the many ways it aims to disrupt e-hailing.
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Russia vs Ukraine
MARKETECH APAC Reels: Features leading industry brands’ withdrawal from Russia
Posted on May 26, 2022
by MARKETECH APAC
The withdrawal of operations by largely well-known brands resulted in a huge blow to Russia's economy and is currently creating a job crisis.
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SEA roundtable: Marketing leaders bare their best strategies in customer acquisition, retention for the post-pandemic
SEA roundtable: Marketing leaders bare their best strategies in customer acquisition, retention for the post-pandemic
Posted on May 25, 2022
by MARKETECH APAC
Last April 20, MARKETECH APAC, with Braze, gathered marketing leaders in SEA to discuss brands' strategies in customer acquisition and retention in the post-pandemic.
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MARKETECH APAC launches new features brand, MARKETECH APAC Reels
MARKETECH APAC launches new features brand, MARKETECH APAC Reels
Posted on May 20, 2022
by MARKETECH APAC
MARKETECH APAC will now be bolstering exclusive video content to deliver the leading industry news and trends in marketing and tech in the region.
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