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Category: Main Feature

Entropia XR and BMW’s AR showroom unveils the All-New BMW X5
Posted on July 21, 2020
by MARKETECH APAC
The AR experience presents a 3D model of the All-New BMW X5 xDrive45e M Sport that users can tap to place in any location seen via their phone camera.
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Entropia and UMW’s Virtual Museum gets a nod at International VR Awards
Posted on July 17, 2020
by MARKETECH APAC
The campaign offers six degrees of freedom to move through UMW’s memories by flipping through the founder’s diary and teleport from one scenario to the next.
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Ace Gapuz, CEO & Founder, Blogapalooza
Influencer marketing in the new normal
Posted on July 9, 2020
by MARKETECH APAC
Philippine influencer marketing expert, Ace Gapuz, shares influencer marketing tips on what you can do as a brand in these trying times.
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Carlo-and-Laureen-min
How TikTok is inspiring creativity in the new normal
Posted on July 6, 2020
by MARKETECH APAC
To date, the video-sharing app has been installed in devices 800 million times and was touted as the most downloaded app earlier this year.
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YouTrip Travel Intent Survey
Survey: 7 in 10 Singaporeans still want to travel in 2020
Posted on July 3, 2020
by MARKETECH APAC
The YouTrip Travel Intent Survey 2020 was conducted to uncover the outlook on travel recovery and understand post-COVID-19 travel behaviour Singaporeans.
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Report: APAC is the most effective on retargeting conversions on mobile apps
Posted on July 2, 2020
by Jacob Corpuz
AppsFlyer's The State of App Retargeting 2020 Edition report showed that Asia Pacific’s marketers have utilized retargeting most effectively.
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Agoda launches ‘GoLocal’ to promote domestic tourism in APAC
Posted on July 2, 2020
by MARKETECH APAC
The GoLocal consumer campaign launches with a global brand film, distributed digitally in key markets.
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Guardian GNC urges people to 'Live Well' through #IamPositive campaign
Posted on June 27, 2020
by MARKETECH APAC
The campaign #IamPositive by Guardian GNC, conceptualized by Gozoop, encourages people to look at the positive side during the lockdown.
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IBM unveils 'SkillsBuild Reignite' for job seekers and business owners in India
Posted on June 25, 2020
by MARKETECH APAC
It’s a ten-week SkillsBuild Innovation Camp for students, providing hands-on project experience and enhanced learning for increased employability.
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Kantar releases top FMCG brands chosen by Indonesian consumers
Posted on June 22, 2020
by MARKETECH APAC
Indomie is the number one chosen brand in Indonesia Urban. It is also the only Asian brand among the Global Top 10 brands.
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