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Category: Global

ESPRIT announces key digital, marketing leadership appointments
ESPRIT announces key digital, marketing leadership appointments
Posted on April 7, 2022
by Teddy Cambosa
The new appointments of ESPRIT are focused on digital, marketing and e-commerce roles amidst expanding their e-commerce offering globally.
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Elon Musk joins Twitter’s board following buying 9.2% of company stake
Elon Musk joins Twitter’s board following buyout of company stake
Posted on April 6, 2022
by Teddy Cambosa
Elon Musk officially joins the board of global social media platform Twitter, following Musk buying a 9.2% stake in the company.
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Chris O’Neill appointed as chief growth officer at Xero
Chris O’Neill appointed as chief growth officer at Xero
Posted on April 5, 2022
by Teddy Cambosa
Chris O'Neill will be responsible for strategic direction and operational performance within Xero’s newly-created applications and services division.
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Ebiquity acquires Media Management Inc., MediaPath Network
Ebiquity acquires Media Management Inc., MediaPath Network
Posted on March 31, 2022
by Teddy Cambosa
The acquisition deals by Ebiquity were signed on 29 March 2022.
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Anzu closes US$20m in funding, targets continued dev’t of in-game ad platform
Anzu closes US$20m in funding, targets continued dev’t of in-game ad platform
Posted on March 31, 2022
by Teddy Cambosa
The funding round by Anzu will be used to continue its work as a global in-game advertising platform.
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Kira LeBlanc appointed as new global CMO at Hivestack
Kira LeBlanc appointed as new global CMO at Hivestack
Posted on March 31, 2022
by Teddy Cambosa
Kira LeBlanc will lead and scale the global marketing team that includes digital marketing and product marketing for Hivestack.
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The One Club’s Tony Gulisano, age 70, passes away
The One Club’s Tony Gulisano, age 70, passes away
Posted on March 28, 2022
by Teddy Cambosa
Tony Gulisano served as the global chief growth officer for the global NGO for advertising The One Club for Creativity.
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Rakuten-Advertising-Accelerate
Rakuten Advertising launches new affiliate marketing program for advertisers
Posted on March 24, 2022
by Jean Cabico
Accelerate makes it simple and profitable for brands to expand into new markets and drive incremental sales.
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Anzu, Oracle Moat join forces to enable first-to-market viewability measurement for in-game ads
Anzu, Oracle Moat join forces to enable first-to-market viewability measurement for in-game ads
Posted on March 24, 2022
by Teddy Cambosa
This means advertisers working with Anzu have access to third-party viewability verifications and in-view metrics by Oracle Moat.
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Beyond technicalities and features: How brands execute their ideal tech communications
Beyond technicalities and features: How brands execute their ideal tech communications
Posted on March 23, 2022
by Teddy Cambosa
In our latest 'Inner State' series, we sat down with three marketing leaders and discuss how they approach their tech communications, industry-wise.
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