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Category: Featured

Burger-King-Indonesia-Differently-Abled
Burger King Indonesia’s new social campaign puts focus to hiring differently-abled people
Posted on December 3, 2020
by Teddy Cambosa
The new campaign of Burger King Indonesia is a retrospect for companies in the F&B industry to be more inclusive to differently-abled people who can be hired as workers.
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Verizon Media
Verizon Media jumps into cookie-less tracking, launches privacy-centric identity solution
Posted on December 3, 2020
by MARKETECH APAC
Global adtech Verizon Media's new identity solution helps advertisers measure and manage ads without the use of third-party cookies.
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Singtel Seniors short film
Singtel’s new short film casts light on seniors’ digital journey amid COVID lockdown
Posted on December 3, 2020
by MARKETECH APAC
Singtel's latest short film takes a peek at the little struggles and successes of the tech-challenged seniors amid the virus lockdown.
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Malaysia Airlines Trips and Tours
Malaysia Airlines launches ‘Trips and Tours’ feature on booking platform
Posted on December 3, 2020
by Teddy Cambosa
"Trips and Tours" is the latest offering from Malaysia Airlines that features more than 40,000 tourist destinations and activities.
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Kogan.com-Consumer-brand
Aussie consumer brand Kogan.com acquires NZ online retailer to bolster offerings
Posted on December 3, 2020
by Teddy Cambosa
Consumer brand Kogan.com has acquired NZ-based online retailer Mighty Ape in bolstering market growth and offerings in ANZ.
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IMDA New Partnerships
SG’s IMDA scores new partnerships to nurture local media talent
Posted on December 3, 2020
by Teddy Cambosa
Audible and KC Global Media are two of the new partnerships IMDA has scored as part of its new campaign to promote local media talent.
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Gen Z traveling
Study shows Gen Zs in APAC are itching to travel with friends amid new normal
Posted on December 3, 2020
by MARKETECH APAC
A new survey by travel and booking platform Klook revealed that Gen Zs are raring to resume travel to be able to socially reconnect.
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Singaporean Consumer Behavior
2020’s a year of brand switch for SG consumers, new research shows
Posted on December 2, 2020
by Teddy Cambosa
The current year has proved a consumer behavior shift amongst Singaporeans by brand switching, new data from Qualtrics shows.
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POND's Skincare Advisor Live on Shopee
POND'S launches skin analysis chatbot exclusively on Shopee
Posted on December 2, 2020
by MARKETECH APAC
Following its successful launch on Facebook Messenger last year, POND's brings its skin analysis chatbot exclusively on Shopee.
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JCDecaux Programmatic OOH
JCDecaux SG launches programmatic OOH media across multiple channel platforms
Posted on December 2, 2020
by Teddy Cambosa
With this programmatic OOH launch, JCDecaux aims to showcase it across digital bus advertising boards, streetside ads and on Changi Airport.
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