Category: Featured
After a hotly contested pitch, the media agency has retained its media account for Pernod Ricard Australia and New Zealand.
The brand identity, called ‘The Space Between’ represents the space between borders, where SYD X operates - outside the realm of the everyday.
Prior to joining Wunderman Thompson, Emily Chang also held the CEO position at McCann Worldgroup in China.
UK-founded herbal tea brand Pukka taps Syndey agency Paper Moose for its creative business.
Through the partnership, it allows both companies to have an open and fair play auction regardless of which firm’s mediation layer is used, and lowers the operational burden for media owners while facilitating advertiser access to OOH inventory.
Patel, O’Connor, and Vijaratnam have strong experiences working at technology and media industries.
The acquisition includes the transfer of Agnes Media’s client stable, three senior staff members, and several contractors to Awaken.
The new AI models will be part of Adobe Sensei’s collection of enterprise applications which enables customers to work and collaborate in new ways.
Bumble’s new suite of products for Singaporean singles in 2023 includes ‘Speed Dating’, ‘Compliments’, and ‘Recommend to a Friend’.
With both teams running local operations in key markets like Singapore, Indonesia, Malaysia, China, and Japan, they are now able to provide influencer and content expertise as a unique value-add to clients beyond traditional online advertising channels.
