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Category: East Asia

ViLab-and-Actoplus
Metaverse service firm ViLab ties with Actoplus to tap China’s booming virtual idol space
Posted on January 25, 2022
by Jean Cabico
Both companies will work on the creation of virtual idols, which will be deployed for an array of commercial functions.
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Hazel-Virtual-Influencer-Hang-Seng-Bank
Meet Hazel: Hang Seng Bank’s new virtual spokesperson for its digital banking brand
Posted on January 18, 2022
by Teddy Cambosa
Hazel is integrated recently in a promotional video of Hang Seng Bank regarding its digital banking services.
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OMD-China-Levi's-Media-Mandate
OMD China nabs Levi’s media mandate
Posted on January 18, 2022
by Teddy Cambosa
OMD China will drive the media strategy, planning and buying for the iconic denim brand Levi's.
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Hivestack-Alfaxmedia-Partnership-Hong-Kong
Hivestack tapped by healthcare media Alfaxmedia for DOOH inventory offering
Posted on January 17, 2022
by Teddy Cambosa
Said partnership comes after Alfaxmedia’s plans to grow its network coverage by 20% in 2022, and make its healthcare media available exclusively via the Hivestack SSP.
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Carousell-Hong-Kong-Chinese-New-Year
Carousell HK taps DJ Ah Jeng, mother duo in a light-hearted CNY ad
Posted on January 13, 2022
by Teddy Cambosa
This CNY-themed campaign from Carousell Hong Kong utilizes CNY traditions and beliefs to encourage decluttering.
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HK blockchain solutions UDomain rebrands to reflect commitment to web 3.0
HK blockchain solutions UDomain rebrands to reflect commitment to web 3.0
Posted on January 12, 2022
by MARKETECH APAC
The HK-based company aims to mirror its position as a pioneer blockchain solution provider through the rebranding.
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Hitachi-Medallia-CX-Partnership-Japan
Hitachi joins Medallia’s strategic partnership program in Japan
Posted on January 12, 2022
by Teddy Cambosa
Through the partnership, Medallia will align with Hitachi's Financial Institutions Business Unit to reinforce support for sales and service delivery efforts.
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Japan-Twitter-Gaming
Japan sent out the most tweets about gaming in 2021
Posted on January 11, 2022
by Teddy Cambosa
Japan is one of the many Asian countries that have tweeted the most about gaming, data from the social media platform shows.
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B2LiNk-PICKY-K-Beauty-Acquisition
K-beauty brand aggregator B2LiNK acquires skincare app Picky Inc.
Posted on January 4, 2022
by Teddy Cambosa
The acquisition of Picky Inc. by B2LiNK goes in line with the expansion and popularity of K-Beauty products globally.
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Mengniu-Group-Carat-China
Carat bags anew Mengniu Group’s account in China
Posted on December 28, 2021
by Teddy Cambosa
Carat has been the agency of Mengniu Group since 2017.
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