Category: East Asia
WE Red Bridge will be supporting McLaren’s growth in China by increasing brand equity and exposure in the country.
Hello Media will offer brands, agencies, and omnichannel DSPs the opportunity to buy DOOH inventory programmatically through Hivestack (SSP).
To enable members to have a better grip on the highlights of its MPF scheme, the AIA Hong Kong has launched a large-scale advertising campaign that features singer Hins Cheung.
The partnership between Anotoys Collectiverse and Block Tides Singapore aims to create a global wave of fandom for celebrities, bringing pop culture to the world and to the metaverse.
Vitasoy, the iconic soymilk beverage founded in Hong Kong, is evolving to keep up with modern consumers with a rebrand assisted by dentsu international Hong Kong.
Robbie Yang brings in to Hill+Knowlton more than 15 years of experience in public relations, marketing and digital communications at both brands and agencies.
Conceptualised alongside Grey Hong Kong, the support campaign from HSBC aims to makeover its branches.
The pDOOH campaign by Xaxis will catapult MTR advertising into a new automated phase ofOOH with programmatic in Hong Kong.
Led from Essence’s Shanghai office, the agency’s remit includes media planning, media activation and content innovation for digital brand and performance marketing activities across Chang’an Ford’s automobile business, covering all its vehicles and dealers in the market.
International communications consultancy Hume Brophy has been appointed as the investor and public relations partner of Ophthalmology brand -EuroEyes.
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