Category: East Asia
The Pride Month campaign by OneDegree identifies the market gap and the need for inclusiveness for a diverse community, in addition to consumers’ need.
As the climate crisis, global warming, and social disparity worsen, marketers have a great chance to influence people's behavior and build successful company sustainability programs.
By firstly engaging internal teams on this NFT initiative, FWD Insurance aims to further enhance customer experience.
As part of the campaign, Uber has released two campaign videos that resonate with busy go-getters’ life moments.
William Ho will be leading HKBN’s enterprise services arm, expanding and leveraging its system integration capabilities.
The new Nike concept store in Hong Kong represents GMG’s latest strategic investment in Asia.
The new dentsu Taiwan appointments are part of its business operations transformation to strategise and streamline its teaming platforms.
A team from Monolith will soon travel to South Korea to supervise the construction of FVL's virtual production studio.
In his new role, Chan will be responsible for scaling and developing VIOOH’s programmatic digital out of home (pDOOH) offering across mainland China and Hong Kong, China.
K-Way, the French outwear brand, has tapped Bluebell Group to oversee the brand's overall presence, local marketing activation, and retail operations as it launches in the Hong Kong market.
