Category: East Asia
Jin Choi, who has been heading MediaCom as managing director in South Korea for over three years, will be leading the merged agency.
She will also play a pivotal role in driving Manulife Hong Kong’s branding and corporate social responsibility efforts.
It brings us behind the scenes to offer a candid and unvarnished close-up of the deep commitment Hong Kong desk reporters exhibit in.
The campaign takes a more positive view of a serious topic by emphasising how people have a better chance of survival with early preparation.
The remit by Essence includes consulting, strategy, content innovation, media planning and media activation for all of Liby’s brand and performance marketing activities across the market.
foodpanda's campaign is featured in the newest Crystal Digital and the Spectacular Digital OOH screens by JCDecaux Transport at the HKIA.
It aims to turn every Coke bottle into a connection point for friends to engage and create magical shared memories.
In his new role, Do Sik Kim will be based in Seoul and working closely with Redhill Korea’s leadership team.
Shopping and rewards platform ShopBack's expansion to Hong Kong market sees over 250 local to global merchants onboarded.
Petralia first joined Isobar Commerce Hong Kong in 2018.
