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Category: APAC

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VML announces multiple key appointments across Asia-Pacific marketing division
Posted on December 19, 2023
by Gian Japsay
With more than 5000 workers spread across 25 offices in 13 APAC markets, the newly designed organisation hopes to provide improved service for VML's clientele all throughout the area. It includes industry professionals with deep local knowledge and broad experience in commerce, brand experience, and...
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Alipay+ partners with multiple e-wallets to launch year-ender campaign promoting sustainable travel behaviour 
Posted on December 15, 2023
by Gian Japsay
The campaign promotes sustainable travel behaviour by highlighting special deals from Alipay+ and its partners. These benefits include free international mobile data packages, in-app savings available across Alipay+'s vast merchant network, and the opportunity to receive 100% rebates at participating...
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JetStar’s new brand platform urges everyone to make travel count in 2024
JetStar’s new brand platform urges everyone to make travel count in 2024
Posted on December 12, 2023
by Teddy Cambosa
The creation of the new brand platform is accompanied with a new brand toolkit, complete with a library of assets for use across digital, social, and various destinations and occasions. 
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NCS, Google Cloud to accelerate digital transformation in APAC in new partnership
NCS, Google Cloud to accelerate digital transformation in APAC in new partnership
Posted on December 11, 2023
by Teddy Cambosa
NCS has also integrated its Google Cloud expertise across its service offerings and teams. This enables APAC clients to harness AI and cloud technologies to transform and innovate at greater speed and scale. 
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Citi Commercial Bank updates campaign series to spotlight on homegrown entrepreneurs in multiple markets
Citi Commercial Bank updates campaign series to spotlight on homegrown entrepreneurs in multiple markets
Posted on December 7, 2023
by Teddy Cambosa
The series tells the stories of visionary leaders and how they grew their formidable businesses across Australia, China, Hong Kong, India, Malaysia and Singapore, and will run until April 2024.
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Accenture Song welcomes Tara Ford as chief creative officer for growth markets
Accenture Song welcomes Tara Ford as chief creative officer for growth markets
Posted on December 4, 2023
by Brandon Yulolo
Retaining her position as chief creative officer of The Monkeys Sydney, Ford is now also responsible for overseeing all creative output from the Asia Pacific and Latin America regions.
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Influence Matters launches new startup PR activation programme for tech companies
Posted on December 1, 2023
by Aliza Carmona
Public relations and marketing services firm Influence Matters has announced the launch of Influence Matters Startups, a startup PR activation programme designed exclusively for early-stage tech companies.
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L’Oreal Travel Retail APAC, Alipay+ enter partnership to further understand regional purchasing behaviours
L’Oreal Travel Retail APAC, Alipay+ enter partnership to further understand regional purchasing behaviours
Posted on December 1, 2023
by Teddy Cambosa
The advanced digital solutions of Alipay+ technology, partnered with L’Oréal’s mega portfolio of brands in both online and offline touchpoints, connect global shoppers to traveler-centric brand experiences.
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Havas reinforces H/Advisors in APAC with strategic acquisition of Klareco Communications
Havas reinforces H/Advisors in APAC with strategic acquisition of Klareco Communications
Posted on December 1, 2023
by Brandon Yulolo
This acquisition allows Singapore to become a critical base for H/Advisors to steer its international clients through this macroeconomic environment, and will also strengthen Havas’ presence in Singapore through its integrated Village approach.
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IPG Mediabrands Commerce, Stickler announce live commerce partnership in APAC
IPG Mediabrands Commerce, Stickler announce live commerce partnership in APAC
Posted on November 29, 2023
by Teddy Cambosa
The IPG Mediabrands Commerce and Stickler live commerce solution will be launched and available to brands across 15 Asia-Pacific countries this year.
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