Category: APAC
For this role, Pingol will be prioritising foundational skills whilst advancing their digital capabilities through audience targeting and personalization through data analytics, ensuring the creation of high-quality and relevant content with seamless integration across diverse channels.
Publicis Groupe has announced new appointments to its senior leadership team in Asia-Pacific, namely Pauly Grant as chief talent officer, Martin Davie as head of performance, Jonathan Mackenzie as head of data solutions, and Joanna Ong as managing director of communications and PR.
Greenpark, a performance-driven content organisation, has announced important advancements for three women in its strategy, social media, and creative divisions. These advancements demonstrate Greenpark's dedication to developing a diverse and inclusive leadership team.
VML is holding this in partnership with MACH Alliance, entries will be judged by a jury of APAC brand and technology executives. A portion of the $4.7K USD prize pool will be up for grabs for participants to compete for.
Based in Hong Kong, Maroulis will be responsible for building the brand, overseeing operations, and managing overall business in the region.
Kris Casey will serve as the SEO APAC lead; while the agency’s expanded leadership team include Arjun Singh as group account director, Rizwan Kamil as head of performance marketing for APAC, Keith Ho as strategy lead, and Lee Weiye as senior SEO manager.
MARKETECH APAC sat down with Thomas Haugan, head of APAC at Bannerflow, a Creative Management Platform (CMP) enabling in-house marketing teams to take control of their digital and social advertising.
In his new role, Mehta will be solidifying Channel Factory’s position in emerging markets, whilst aiding Channel Factory’s sustained global growth through enhancing and localising its global strategy.
When implementing an AI chatbot for your brand, it's crucial to understand the key differences between these training approaches and, more importantly, recognise why in-context learning models provide the most compelling solution for businesses looking to optimise marketing efforts while minimising...
In her new role, Marwah will lead Sun Life Asia's marketing strategy, brand development, philanthropy activities, client listening and measurement and the development of new solutions to enhance client propositions.
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