Category: APAC
GroupM and its Back to News initiative, in partnership with Internews, a media support nonprofit, have been working to provide advertisers access to ad environments on local, national, and international news websites across the globe.
ADB and Mastercard have committed to working together on projects that will increase financial accessibility, encourage the use of digital payments, and improve digital literacy in marginalised populations. Their main goals include encouraging inclusive economic development and closing the digital divide....
HK Express is poised to continue its rapid growth by expanding its fleet and route network. This year, HK Express has already added four new destinations and is set to announce new routes, further extending its market reach.
‘Rethink Healthy’ advocates for a more inclusive, pertinent, and doable approach to wellbeing that is more sustainable and inclusive for people in Asia. This campaign is part of the AIA One Billion initiative of AIA Group Limited, which aims to empower one billion people to live better, longer lives...
According to the report, television budgets are stabilising in 2024 and are expected to be up by 0.2% following 2023’s - 2.3% performance. This increase in growth is primarily driven by the tailwinds of sporting events – primarily the Paris Olympics.
In his new role, Wang is responsible for leveraging research, data analysis and strategic insight to drive revenue growth, bolster thought leadership initiatives, and foster innovation for FINN and its clients.
VaynerMedia has welcomed Jon Kee as its new head of client partnership for the Asia Pacific region, aiming to strengthen and enhance the agency’s client relationships.
When asked about her strategies in her new role, she stated that she aims to focus on executing effective communication strategies to position ING as a regional leader in sustainable finance.
Sen has a robust background in crafting and executing successful marketing strategies for the world's top brands. His curiosity, passion for people and love for storytelling have driven his numerous successes, positioning him perfectly to hoist Now Comms Asia's strategic capabilities.
These four new affiliate partnerships strengthen Stagwell's reach in the fast-growing Asia Pacific region, adding additional full-service advertising and design, digital experience, and affiliate marketing capabilities to the network's suite of client solutions.
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