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Category: APAC

GroupM appoints Anita Munro to chair role of APAC investment council
GroupM appoints Anita Munro to chair role of APAC investment council
Posted on April 1, 2022
by Teddy Cambosa
Anita Munro will be steering GroupM's investment strategy across the burgeoning markets in the region.
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Empowered Women 2022 Series: Gretchen Largoza, CEO at AdSpark Philippines
Empowered Women 2022 series: Gretchen Largoza, CEO at AdSpark Philippines
Posted on March 31, 2022
by Christian Calma
In the conversation with Gretchen, she talked about the cultural differences and unique features between Southeast Asian countries as well as her advice for future marketers.
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Top Stories for March: Social commerce startup in PH comes out on top
Top Stories for March: Social commerce startup in PH comes out on top
Posted on March 31, 2022
by MARKETECH APAC
Startups in social commerce and market research make it big this month. Check out the Top Stories for March.
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Expert Up Close: Manisha Seewal, chief marketing officer at Gumtree Australia
Expert Up Close: Manisha Seewal, chief marketing officer at Gumtree Australia
Posted on March 31, 2022
by Christian Calma
In the conversation, Manisha discussed the changes and innovations in the automotive industry. Hear her insights about trends that would shape the future and her advice for marketers who want to be part of the automotive industry.
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InGoodTaste appoints Ryan Lindholm as new CEO
InGoodTaste appoints Ryan Lindholm as new CEO
Posted on March 30, 2022
by Christian Calma
Creative consultancy agency InGoodTaste has announced the appointment of Ryan Lindholm as the new chief executive officer.
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Expert Up Close: Melissa Sandhu, deputy general manager of marketing communications at Desaru Coast
Expert Up Close: Melissa Sandhu, deputy general manager of marketing communications at Desaru Coast
Posted on March 30, 2022
by Christian Calma
In the conversation with Melissa, she talked about her approach to content development and her tips and advice for hotel brands that are struggling to cope with the economic consequences of the COVID 19 pandemic.
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xpert Up Close: Angeli Beltran, director of interactive commerce & ASEAN global care centre of excellence at Reckitt
Expert Up Close: Angeli Beltran, director of interactive commerce & ASEAN global care centre of excellence at Reckitt
Posted on March 30, 2022
by Christian Calma
This episode will uncover the journey and marketing insights of Angeli and her initiative as a sponsor of the Asia chapter of SPARK, where women are encouraged to learn from the success of other women.
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Expert Up Close: The women leaders of Society Pass
Expert Up Close: The women leaders of Society Pass
Posted on March 30, 2022
by Christian Calma
In this episode, we feature the women leaders of Society pass as they deep-dive about loyalty marketing as well as the recent announcement of Society Pass entering the Philippine market - and the qualities that they are looking for in those who want to become part of SoPa.
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Closeup’s latest campaign lets couples mint an NFT certificate of marriage 
Closeup’s latest campaign lets couples mint an NFT certificate of marriage
Posted on March 30, 2022
by MARKETECH APAC
As commitment to its value of 'diversity', the initiative is for couples that continue to be denied the institution of marriage.
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APAC slated to incur a loss of US$56b to ad fraud amidst return of travel: report
APAC seen to incur a loss of US$56b to ad fraud amidst return of travel: report
Posted on March 29, 2022
by Teddy Cambosa
The research by Trafficguard regarding ad fraud reveals that bots make up to 80% of all invalid traffic for travel advertisers.
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