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Category: APAC

Lion & Lion lets you ‘own your new year’s resolutions’ via NFT series
Lion & Lion lets you ‘own your new year’s resolutions’ via NFT series
Posted on January 3, 2023
by Teddy Cambosa
Lion & Lion's Resolution NFT Series will be released in various blockchains, debuting with CleanNFT art marketplace Objkt.com.
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Branding Campaign of the Year: Pau-Pau, foodpanda’s brand ambassador
Branding Campaign of the Year: Pau-Pau, foodpanda’s brand ambassador
Posted on December 28, 2022
by Teddy Cambosa
The launch of foodpanda's brand ambassador Pau-Pau for its 10th anniversary emerged as our best branding campaign for 2022.
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foodpanda extends express delivery service to PH, Thailand, Taiwan customers
foodpanda extends express delivery service to PH, Thailand, Taiwan customers
Posted on December 23, 2022
by Teddy Cambosa
In addition to the expansion, foodpanda's pandago will also provide its customers with real-time tracking and chat function.
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What’s NEXT 2023: Why e-commerce brands must focus on customer lifetime value over customer acquisition
What’s NEXT 2023: Why e-commerce brands must focus on customer lifetime value over customer acquisition
Posted on December 21, 2022
by MARKETECH APAC
In this What's NEXT 2023 insight, we discuss why it's more intelligent to focus more on consumer retention and leverage ways to keep your existing consumer base engaged.
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SpringServe makes two senior appointments for JAPAC
Posted on December 20, 2022
by Teddy Cambosa
Bargmann will be developing SpringServe's commercial strategies while Chew will be providing technical support for its product suite.
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What’s NEXT 2023: Here’s why nobody cares about your products and services
What’s NEXT 2023: Here’s why nobody cares about your products and services
Posted on December 16, 2022
by MARKETECH APAC
In this What's NEXT insight, we tackle an age-old dilemma – why say your product can do X, when, it's something a competitor is equally good at?
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Ex-Xaxis’ Jona Oboza joins PubMatic as country manager for SEA, Korea
Ex-Xaxis’ Jona Oboza joins PubMatic as country manager for SEA, Korea
Posted on December 16, 2022
by Teddy Cambosa
na Oboza, formerly the APAC senior director of client strategy at Xaxis, has joined adtech PubMatic as its country manager for Southeast Asia and Korea, according to her LinkedIn profile.
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Reckitt taps CDP Amperity to boost customer experience
Reckitt taps CDP Amperity to boost customer experience
Posted on December 15, 2022
by MARKETECH APAC
The CDP was tapped to help Reckitt deliver relevant, personalised customer experiences.
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MARKETECH APAC delves deep into metaverse marketing activations in recent webinar
Posted on December 15, 2022
by Teddy Cambosa
Industry leaders come together to discuss how brands can effectively engage their consumers in their metaverse marketing activations.
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LUX pushes forth stand against sexism, launches DE&I training programme
LUX pushes forth stand against sexism, launches DE&I training programme 
Posted on December 14, 2022
by MARKETECH APAC
The Allies e-learning programme is a learning tool targeted at the workplace setting, aiming to impart how to call out and stop discriminatory behaviour in the workplace.
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