Baskin-Robbins to permanently shut down PH stores

The Philippines – American ice cream brand Baskin-Robbins has announced through a Facebook post that they will permanently close down their stores in the Philippines this coming 31 December.

“To our dear customers, it’s been an incredible journey over the last 8 years, but unfortunately we will be permanently closing our doors on Dec 31, 2022,” the post read.

The post, however, did not indicate a specific reason for the closure. 

To thank their patrons, Baskin-Robbins offered a range of promos available until closure. “As a gesture of our thanks for your valued patronage over the years, we are pleased to offer a range of promos from November 26 – December 31, 2022,” the post stated.

The offers are as follows: getting a free scoop with any junior/value scoop purchase; a Buy 1 Take 1 deal on all pints, quarts and half gallons; and getting a tub of 86 scoops for only ₱3,500.

“Once again, thank you very much for everything. It’s been an honor to be of service to all of you,” Baskin-Robbins concluded.

Baskin-Robbins was officially launched in the Philippines in 2014, with its first local store established at Central Square in Bonifacio Global City. 

The local stores’ closure follows Baskin-Robbins’ global rebrand, which unveiled the brand’s new logo, packaging, and tagline.

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