Amazon India to host ‘Smbhav’ virtual summit this April


Bangalore, India – The Indian arm of e-commerce giant Amazon is once again hosting for the second time its ‘Amazon Smbhav’ summit on April 15 to 18, 2021, aimed at leveraging digital strategies and innovations to Indian customers, entrepreneurs, and small businesses.

‘Smbhav 2021’ aims to bring together important industry and thought leaders for invigorating discussions on the way ahead towards creating an ‘AatmaNirbharBharat’, the vision by the Indian government to be self-sufficient, by unlocking possibilities for businesses and entrepreneurs through partnership with Amazon.

Centered around the theme ‘Unlocking Infinite Possibilities for India’, the four-day summit will tackle various industries, ranging from manufacturing, retail, logistics, IT/ITeS, content creators, start-ups, brands, and entrepreneurs across India. Over 30,000 participants are expected to participate at Amazon Smbhav, learning about best practices and industry trends from over 70 speakers.

For Manish Tiwary, vice president for Amazon India, ‘Smbhav 2021’ showcases Amazon India’s commitment to “being a strong partner in making the 21st century the Indian century.”

“As we continue to work with a gamut of Indian businesses and entrepreneurs, we are committed to bringing to them tools, technology, and innovation that empower the Indian economy, help create jobs at scale, and unleash entrepreneurial agility in companies of all kinds and sizes. Smbhav 2021 will therefore be a unique platform offering opportunities to unlock these possibilities towards an ‘AatmaNirbharBharat’,” Tiwary said.

During the last Smbhav 2020, Amazon pledged to invest an additional US$1B to digitize 10 million MSMEs, to generate US$10B in cumulated exports from India, and create an additional 1 million jobs in India by 2025.

The summit will primarily focus on four key pillars – Innovation, Skilling & Job Creation, Digitization, Exports & Startup Enablement. The summit will bring together diverse perspectives from eminent business leaders, policymakers, solution providers, and Amazon leadership on areas that are most relevant for India’s growth. 

Other summit events that will be included are ‘Amazon Smbhav Awards’ that recognizes businesses, innovators, and individuals that have contributed to the concept of ‘self-reliant India’, and the ‘Amazon Smbhav Startup Pitch Competition’, where participants must pitch feasible startup pitches and get a chance to win Amazon-related cash prizes and mentorships. 

The event will also be conducting an ‘Amazon Smbhav Hackathon’ that will provide an opportunity for individuals and startups to present breakthrough ideas that have the potential to solve real-world problems in the areas of business innovation, sustainability & healthcare.

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