Mumbai, India – Vishal Nicholas, the current head of planning and strategy at dentsuMB, formerly dentsu India, is now also taking the role of head of strategy at dentsu Impact, where he will be managing the planning and strategy for South, Mumbai and Delhi branches for both the agencies.
Nicholas has had stints at Lowe Lintas and McCann where he worked on Flipkart, Tata Tea’s JaagoRe platform, Myntra, TVS Motors, to name a few.
“Ever since I joined dentsu, I’ve always been excited about the Eastern approach to building brands with simplicity and second-order thinking at its core. With dentsuMB, the combination of the East and West make it even more compelling. And with Dentsu Impact’s fantastic roster of clients, I look forward to achieving greater business outcomes for them,” he said, regarding his appointment
He will continue to report to Sidharth Rao, CEO at dentsuMB Group.
“As we continue to strengthen and reshape our creative offering in the Indian market, we needed a planning leader who has experience with both traditional and new-age businesses; and Vishal was the obvious choice to steer the strategy product for both dentsuMB and Dentsu Impact,” Rao said.
Dentsu Impact and dentsuMB are part of the dentsuMB Group in India that also houses the agencies dentsu Webchutney, dentsu One and Taproot Dentsu.
