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Tag: Digital content

OTTera names director of business development for India
OTTera names director of business development for India
Posted on June 8, 2021
by MARKETECH APAC
OTTera as a global white label OTT service, manages over 70 linear channels and more than 50 OTT services worldwide.
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The power of social media in a pandemic
The power of social media in a pandemic
Posted on June 4, 2021
by MARKETECH APAC
Even before it all started, social media has already been greatly woven into our lives. Now our dependence on it had just taken a whole 'nother meaning.
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UNILEVER GPC
Unilever PH breaks gender stereotype on grooming with new beauty content hub for men
Posted on May 28, 2021
by MARKETECH APAC
It will be part of the latest overall beauty and wellness online publication by Unilever Philippines that aims to drive conversation on beauty of all forms.
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ASCI influencer marketing ads guidelines
India’s Ad Standards Council releases draft guidelines on influencer ads
Posted on February 24, 2021
by MARKETECH APAC
With the rise of influencer marketing, India's ad watchdog found that these micro marketers have the tendency to insufficiently identify promo content.
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Hurtigruten-Immersive-Digital-Magazine
Cruise operator Hurtigruten taps Aussie creative agency to debut ‘immersive’ digital magazine
Posted on February 2, 2021
by Teddy Cambosa
The new digital magazine is the first foray of cruise operator Hurtigruten in publishing.
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Chinese New Year Shoppable Content
Boost your Chinese New Year sales with irresistible shoppable content
Posted on January 26, 2021
by MARKETECH APAC
With shoppable content, brands gain leverage via its direct path to purchase.
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TrueID Philippines
Content platform TrueID brings fresh lineup ft. famous vloggers, celebrities
Posted on November 18, 2020
by MARKETECH APAC
Since the platform's launch in the Philippines in August, TrueID has boosted its content roster to include originals featuring famous Filipino vloggers.
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YouTrip
Multicurrency e-wallet YouTrip stays top-of-mind via informative TikTok’s
Posted on October 30, 2020
by MARKETECH APAC
The "travel wallet" shared its two-pronged approach in maximizing TikTok for its brand reach.
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ShutterstockBillie
Shutterstock launches “Editorial Video” stock library expansion
Posted on October 26, 2020
by Teddy Cambosa
Shutterstock announces the expansion of its stock footage library through "Editorial Video" service.
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Val Morgan Digital
Val Morgan's digital arm makes new appointments
Posted on October 20, 2020
by MARKETECH APAC
Val Morgan Digital welcomes four new hires to join its agency partnership and content strategy team.
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