Malaysia – Pos Malaysia Berhad, a national post and parcel service provider, has launched its 36th new store with the new ‘Shop in Shop’ concept, deviating from traditional in-person shopping models. The launch coincides with the celebration of National Day and Malaysia Day 2024.
The new Pos Shop’s design features a post office within the store, a detail that transforms the retail experience of customers. At the one-stop shop, which merges post and parcel services, customers can conveniently find daily essentials.
Besides household products, the new shop also houses the Pos Kafe, offering an array of food and beverages. The shop also offers resources for reloading mobile services and bills payments.
In time for Malaysia’s Independence Day, the company is also set to release a special edition ‘Hari Malaysia’ stamp collection on Sept. 16, expressing Pos Malaysia’s connection to its national heritage.
“Today marks an exhilarating leap forward in our mission to revolutionise postal services for the digital age. We are very excited about the launch of Pos Shop Pudu which epitomises our dedication to reinventing customer experiences. Since launching our first Pos Shop in Jalan Medan Tuanku last May 2023, we’ve seen an average increase of 34% in footfall at associated post offices. This success validates our innovative retail concept that seamlessly blends traditional postal services with modern convenience,” Pos Malaysia’s group chief marketing, communications and sustainability officer, Fiona Liao, stated.
“With the launch of our 36th Pos Shop, we are thrilled to continually innovate our space and refine our product offerings to align with market demands, while providing a comprehensive one-stop solution for both postal and convenience needs. By optimising our existing assets, we are not only enhancing the overall customer experience at our retail outlets but also driving economic growth through strategic partnerships with local SMEs,” Liao explained.
“This approach not only fosters economic development but also supports our communities’ needs, creating a win-win situation for Pos Malaysia, local businesses, and our customers,” Liao added.
YB Teo Nie Ching, deputy minister of communications commented on the initiative, “By modernising its retail presence and supporting local small and medium-size industries, Pos Malaysia is not only enhancing the customer experience and meeting the community’s needs but also making significant contributions to our country’s economic growth and community development.”
Pos Malaysia plans to further expand in the country, aiming for an additional 14 shops nationwide.
