Category: Southeast Asia
MARKETECH APAC invited top Philippine marketing leaders for a roundtable event to share their insights on AI in marketing, and how they’re implementing AI across their marketing strategies.
In a text advisory sent out to its users, Sky Cable said that it will officially discontinue its cable TV business following its last broadcast day and in anticipation of the PLDT acquisition.
With a distinguished career spanning over 19 years, Forster has held various leadership positions within WPP agencies, demonstrating his expertise in brand building and fostering client relationships.
Communications technology group Singtel has launched its latest Chinese New Year festive campaign titled ‘A Date With Spring’ which showcases the power of technology to empower learning and pursuit of passions across generations.
According to the survey, DBS Paylah! achieved the highest index score (27.5) in contrast to other payment provider players. For context, the index score is an overall measure of brand health, calculated as the average of its impression, quality, value, corporate reputation, customer satisfaction and...
Through the partnership, SQREEM will deliver consumer intelligence solutions for the rugby union club, allowing for a more in-depth understanding of the club's supporters' preferences, behaviours, and needs.
As such, Moonfolks will be led by its co-founders, with Anish Daryani as president director and CEO, Dami Sidharta as chief creative officer, and Elki Hendra as chief strategy & digital officer.
The new agency model combines LOTUS’ expertise in representing destination, placemaking, and lifestyle brands since 2007 with W's comprehensive services across all forms of earned media.
Mastercard appoints Dheeraj Raina as new VP, head of integrated marketing and communications for SEA
In his new role, Raina will bring his deep marketing experience and expertise to facilitate strategic marketing, partnerships and activations for Mastercard in the region, which comprises 10 markets.
Digimind also noted that a significant portion, approximately 20%, of recent Twitter conversations related to Starbucks reflects a noteworthy sentiment of dissatisfaction, prominently featuring the term 'boycott.'
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